Television

CNBC TV-18 extends integrated newsroom with Mint alliance

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2014/04/01/cnbc.jpg?itok=ckrDRQ33

MUMBAI: After a break of three years, the English business news channel from the Network 18 group, CNBC TV-18 has come back with its alliance with the daily business newspaper Mint. Starting 1 April, the two organisations have entered into a ‘strategic content alliance’ that allows them to share content, analyses and work on joint editorial initiatives. The partnership is for an undecided period, as of now.

The editorial teams of the two companies will exchange their ideas and plans on a daily basis and decide on the type of content that they will require of each other. One whole page of Mint will be dedicated to the content from the channel such as interviews, stories and analyses with CNBC TV-18 logo on top. On the other hand, some Mint stories will also be featured on the CNBC TV-18 channel, which will be attributed to the newspaper and will have the Mint logo. The exchange of content will be visible even on their online portals livemint.com and moneycontrol.com.

Earlier last year, the network underwent major restructuring, which gave rise to a new integrated newsroom with its broadcast and digital mediums working in sync. “The collaboration with Mint is an extension of our integrated newsroom model. We are on TV, web and now also in print. In today’s world it is essential to be platform agnostic and be present in as many places as possible,” says CNBC TV-18 managing editor Shereen Bhan to indiantelevision.com.

Prior to this, the two were in a similar deal between 2009 and 2011 after which Mint and Bloomberg TV got into a content sharing partnership from 2011 to 2014. Speaking on the deal Bhan says, “The partnership is based on strong synergy. Mint is the leading brand in the business newspaper space. It worked well for us in the past and our values match with each other. Both brands have confidently tried to innovate and stood clearly for differentiated content.”

Though as of now, the contract only involves sharing editorial content, it could evolve to jointly conducting other things as well. “Right now it is a purely editorial exercise but we could collaborate on events later as there would be a natural organic evolution,” adds Bhan.

Speaking about this development, Mint editor R Sukumar through a press statement said, “At Mint, we have always focused on delivering clarity in business news and reaching our readers wherever they are. Our partnership with CNBC-TV18 will enhance our ability to do so.”

When quizzed about Network 18 launching its own newspaper, Bhan laughs it off saying, “I don’t think it is an ideal time to be doing that!”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/09/Haunting.jpg?itok=04TOpxwK
NBC-Universal buys 'paranormal' series from Bomanbridge

MUMBAI/ SINGAPORE: Bomanbridge Media, a Singapore-based content distribution and production agency, announced a series of paranormal series programme sales to NBC-Universal’s Syfy and Celestial.

Television Production House Fiction
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/09/Dayanidhi-Maran-800x800.jpg?itok=89LDOdFX
Sun TV security clearance review sought; two channels' cancellation stayed

NEW DELHI: A review has been sought by the information and broadcasting ministry from the home ministry about security clearance to Sun TV Network Ltd in view of the amended guidelines of that ministry. Union minister M Venkaiah Naidu told the Parliament yesterday that no reply had been received so...

Television TV Channels Regional
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/09/Bomanbridge-KIDS.jpg?itok=UMib9PQF
Discovery Kids Asia ties up with Bomanbridge; acquires Emmy™, Parents’ Choice™ & Odd Squad (S1, 2)

MUMBAI/SINGAPORE: Bomanbridge Media, a Singapore-based content distribution and production agency announced the sale of multiple global award-winning kids’ education programs to Discovery Kids Asia, TVB Hong Kong and JEI TV Korea.

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/08/Times-now.jpg?itok=ubBwhZqG
BARC week 48: News space witnesses drop in viewership

MUMBAI: Times Now witnessed a further decrease in its ratings though it remained as the undisputed leader in the English News space. The players in the English News genre witnessed mixed ratings this week.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/08/Kartikeya-Sharma_0.jpg?itok=mQiO2fLw
HC stays India News ratings suspension; BARC hints at continuing crusade

MUMBAI: Describing the suspension of India News ratings by BARC (Broadcast Audience Research Council India) as ‘arbitrary and illegal’ by an order dated 6 December, 2016, the Bombay High Court stayed the suspension of BARC ratings of India News. The court has stated that the suspension and...

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/08/chrismax_0.jpg?itok=EMAukBYp
'This Is Us' Christmas special on Star World Premiere HD

MUMBAI: With Christmas right around the corner, Star World Premiere HD is all set to play Santa with the mid-season finale of This is Us. Titled Last Christmas, the episode will air this on 10 December at 10 pm.

Television TV Channels English Entertainment
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/08/motu-patlu2.jpg?itok=hUHObclL
Motu Patlu slips; Nick maintains lead: BARC week 48

MUMBAI: Going by Broadcast Audience Research Council (BARC) India's all India (U+R) data for week 48 in NCCS All 4-14 Individuals category, Cartoon Network's Bhoot and Friends displaced Motu Patlu at the number one position.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/08/WION-Team1_1.jpg?itok=6E4lffoP
WION launch now formal; lists marquee shows

MUMBAI: After its soft launch in August this year, Zee Media Corporation Limited (ZMCL) English News Network, WION – World is One News has now been formally launched. Its formal launch with is followed by rolling out of a major marketing campaign aptly titled WION – Be One With the World.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/08/Creative-Image---Creed.jpg?itok=op5ZyDqH
Rocky is back with Creed premiere on Movies NOW

MUMBAI: Sylvester Stallone in his finest performance as Rocky Balboa will smash your TV screens with the TV premiere of 'Creed', this Sunday, 11 December, at 1pm and 9pm, on Movies NOW. For all action movie enthusiasts, the fight for the remote control would be well worth it with this Blockbuster...

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories