Ranveer Singh's '83' to air on Star Gold before its OTT premiere

Ranveer Singh's '83' to air on Star Gold before its OTT premiere

The channel has invited brands to replay iconic 80s and 90s ads during the premiere.

83

Mumbai: Star Gold has announced that it will telecast the world television premiere of Ranveer Singh’s acclaimed sports drama "83" on 20 March. The film will premiere on TV before it streams on OTT platform, Disney+ Hotstar.

One of the biggest films released in December 2021, "83" is a biopic based on the victory of the Indian cricket team in the 1983 Cricket World Cup led by Kapil Dev.

The film is directed by Kabir Khan and produced by Deepika Padukone, Kabir Khan, Vishnu Vardhan Induri, Sajid Nadiadwala and Reliance Entertainment.

Star Gold is offering brands a chance to replay their memorable and iconic TV ads of the 1980-90s era during the premiere of the film. "The era of 1980-90s is remembered for outstanding advertising and bringing these ads back on TV one more time will rekindle fond memories. This rare moment marketing opportunity for brands is sure to entertain and bring generations of TV viewers closer while also bonding viewers to the brands – then and now,” said the channel in a statement.