Fly to USA to meet the SONIC “Power Rangers”

MUMBAI: Its action time for all the Power Rangers fans across the country.  Sonic the channel for the action loving generation is geared up to turn every kid’s dream into reality with the launch of their new initiative – ‘Meet the Power Rangers in USA’ contest. The lucky kids will win an all-expenses paid trip to the United States of America where they will meet the Power Rangers in person and get a chance to click photographs alongside their favorite superheroes.


The contest is currently on-air on Sonic Monday to Friday 3:30pm, giving kids the opportunity to not just meet the Power Rangers in USA, but also a chance to win super cool Power Ranger figurines daily.


Speaking about the initiative, Nina Elavia Jaipuria, EVP & Business Head, Kids Cluster, Viacom18 said, “The key priority for us has always been to consistently engage with kids through innovative and experiential campaigns on television and beyond. The ‘Meet The Power Rangers in USA’ campaign is another step towards creating a tangible interface for children by providing them their most memorable and priceless moment – A personal tryst with their favorite superheroes.”


Adding to the excitement of the contest, Sonic - the destination for real action and adventure, will also spread thrill and delight amongst children across India with  the all new power-packed episodes of Power Rangers. The new high octane season – Super Megaforce will see the Power Rangers stop at nothing to foil the plans of alien attack force.


Sonic will take the action beyond television and engage with this wired generation. ‘Meet the Power Rangers in USA’ contest will also be promoted through a 360 degrees marketing campaign that will include an extensive on-air promotion on the Nickelodeon franchise channels and on relevant GECs and Movie channels. In addition, there is also a high decibel promotion across multiple platforms like digital with a dedicated microsite for the Power Ranger Contest on and print promotions.


The campaign will be further amplified through on- ground activations in malls in Mumbai and Delhi and extended to relevant touch points for kids such as Hamley’s, Funcity, etc. The Hamley’s activity in November will be across Mumbai, Delhi and Chennai will have performances and meet and greet with the Power Rangers. Kids can also participate in trivia sessions and win exciting prizes.


Staring 8th November, the action and excitement begins at Funcity in 11 cities like Delhi, Jaipur, Mumbai, Thane, Chennai and more as kids battle it out against each other to be the ultimate Sonic gaming Champion along with promotions for the Sonic Meet the Rangers in USA campaign across 15 outlets.


Latest Reads
US$ 4.5 bn expected from IPL rights; SC recommends accounts scrutiny

The Supreme Court on Friday froze all financial transactions between the BCCI and state cricket associations by directing the apex body not to disburse any funds till it resolves to abide by the Justice RM Lodha panel recommendations on reforms by 3 December . The top court ordered that none of...

Television TV Channels Sports
TVS Tyres is co-presenter for Asian Champions Trophy 2016

Continuing its strong connect with sports, TVS Tyres has associated with Asian Champions Trophy 2016 by becoming the co-presenter. The Asian Champions Trophy is one of the premier hockey tournaments, a much sought after annual international competition promising some great hockey action. This...

Television TV Channels Sports
Q2-17: Zee Learn declares maiden interim dividend

The board of directors of the Essel group’s education company Zee Learn Limited (ZLL) have declared a first time ever dividend of 5 percent per equity share of Re 1 each for the quarter ended 30 September 2016 (Q2-17, current quarter).

Television TV Channels Factual & Documentary
Whether BARC action can stop unethical practices?

Whether businesses and industries practice their art of selling fairly although they have 'Fair Practices' training during the academic courses, workshops and several ISO and other certifications? There seems to be the fear of the lawman, and not the law in India.

Television TV Channels Viewership
TV Superhighway: beIN, Yaddo, AfricaXP have joined us, says Magine CEO Ambuj Goyal

CANNES; Magine has secured partnerships with four of the industry’s most exciting sports, documentary and entertainment content providers. Partnerships with beIN, the international media group and owner of MIRAMAX; Yaddo, the new documentary streaming service headed up by former head of The BBC’s...

Television TV Channels Factual & Documentary
Colors emerges strong on strength of Naagin I & II

MUMBAI: One of the top rated shows Naagin Season 2 helped Colors reach a top-ranking position.

Television TV Channels GECs
Pakistan Broadcasters Association to oppose PEMRA Indian content ban

MUMBAI: The Pakistan Electronic Media Regulatory Authority (PEMRA) shocked both Pakistan and Indian broadcasters when it issued an order blanking out  all Indian content from Pakistan’s television channels on 19 October.

Television TV Channels GECs
Sony Pix to telecast 'Jurassic World' on 22 October

Sony Pix will take the viewers on a thrilling, adventurous journey with cloned dinosaurs in their Billion Dollar Premiere property. The channel plans to air Jurassic World on 22 October at 1 pm and 9 pm.

Television TV Channels English Entertainment
Sony AXN scripts deal with Pinewood; buys stake in SVOD service Hopster

Folks at Sony Pictures Television (SPT) are in a celebratory mood. Not only has it signed a six-series deal with Pinewood Television but has also acquired a minority stake in the London-based video subscription service for kids content - Hopster.

Television TV Channels English Entertainment

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories