Gaurav Banerjee to take charge of Life OK?

Gaurav Banerjee to take charge of Life OK?

MUMBAI: Last week, indiantelevision.com was the first to break the news of Life OK business head and general manager Ajit Thakur quitting Star India.

 

Since then, the industry is abuzz with a question – who will take charge now?

 

As per industry sources, Star Plus general manager will be looking after the second GEC from the Star stable till a new person is appointed.

 

However, when contacted, Banerjee denied any such development.

 

Banerjee had joined Star Plus in October 2009 and was instrumental in shaping content around “Rishta Wahi Soch Nayi” theme. He was elevated as the GM in 2013.

 

It can be noted that Banerjee helped shape content strategy for Life OK in addition to Star Plus, earlier as well, where he developed shows like ‘Mahadev’.