Zee Café to air entire ‘House of Cards’ season 3 in two days

MUMBAI: Whoever said too much of anything is bad, clearly didn’t know how to binge on TV shows. After months of anticipation, everyone's favourite power-hungry, fourth-wall-breaking politician from House of Cards will be on Zee Café, not just for an hour but hours in a row!


House of Cards is back and how! Zee Café will be airing all 13 episodes of the latest season (Season 3) of House of Cards, the popular political drama, on 28 and 29 March, 5 pm onwards.


This is the first time ever that an English GEC is telecasting all the episodes of the latest season at one go- a strategic move to address the Indian viewers' desire to binge watch several episodes instead of having to wait a week to see another installment.


House of Cards season 1 and 2 on Zee Cafe received tremendous response from the Indian viewers breaking all records and now with the marathon telecast, the anticipation for the third season will be highly justified.


This unique concept adapted by Zee Café is part of a new programming innovation that will showcase latest new shows in a marathon format. House of Cards is the maiden show in this offering with several more exciting shows lined up for the upcoming year.


Speaking on the concept, Zee Café head –content & marketing Sharlton Menezes stated, “House of Cards already ranks among the most influential series in television history. The marathon of Season 3 on Zee Café is sure to give the channel the viewership clout and further transform how the audience watches and defines ‘television’. With this, we aim to leverage this insight by adding value to an Indian viewer’s individual experience.”


The proposition for House of Cards S3 marathon is #GearUp which will be integrated in all of Zee Café’s communication across platforms – on-air & digital, thus focusing on the idea to highlight the ingenuity of this programming format which has been derived from the viewer insight that people hate waiting for episodes of their favorite shows on a weekly basis.

Latest Reads
Hunt for Zee Business head continues

MUMBAI: Zee Business, an arm of Zee Media Corporation, has seen several transitions in its management this year. The channel was initially headed by Amish Devgan, who decided to move away after serving for 14 years. It was then led by Zee Media Corporation’s then CEO for content Samir Ahluwalia,who...

Television TV Channels People
'King' content will take over monopolistic media entities, says Arnab Goswami

NEW DELHI: The future of news lies in breaking away from the interdependence of politicians and the media on each other.

Television TV Channels News Broadcasting
Animated 'Ramayana' a global Diwali gift on web, mobile

NEW DELHI: Thirty episodes of the animated series Ramayana will be available around the world on the nexGTv web and mobile platforms during Diwali.

Television TV Shows Animation
Sports Minister lauds b'casters, other stakeholders in promoting sports

NEW DELHI: India’s Sports Minister Vijay Goel said on Wednesday that digital media broadcasting will play a critical role in bringing about change in sports broadcasting in India but broadcasters must also focus on how sports as a product is delivered to audiences in rural areas so as to popularise...

Television TV Channels Sports
Know your karma on IBN7 with 'Karm Path'

In an attempt to give its viewers a refreshing start of the day, IBN7 is launching a new show titled Karm Path. Starting 27 October, the show will predict what the day holds. The show is a differentiator in its own genre as it connotes the supremacy of deeds over destiny.

Television TV Channels News Broadcasting
Big Ganga available on Tata Sky now

Big Ganga has strengthened its distribution with DTH service provider Tata Sky.

Television TV Channels Regional
TV is story-teller's new novel; audience is Bharat, not India: Star's Banerjee

MUMBAI: Since five to six years, television has become the talking point. Th series such as 'Breaking Bad' to Transparent to Narcos to 'Game of Thrones' to 24, and now POW (Prisoners of Wars) has changed the experience of television viewing.

Television TV Channels GECs
Star World to air 1-5 of 'Homeland'

Star World and Star World HD is all geared up to air the pulse-pounding action series 'Homeland.' The show tackles geopolitical moral conundrums of our current world. It has recently unveiled the teaser for the upcoming season 6 shows how Carrie Mathison will circumvent around another international...

Television TV Channels English Entertainment
Share all World Cup, T-20 feeds with Prasar Bharati, rights holder told

The telecast of all official one-day and Twenty-20 matches played by the Indian Men’s Cricket Team will henceforth have to be shared by the rights holder with the public broadcaster Prasar Bharati under the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007.

Television TV Channels Terrestrial

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories