Romedy NOW doubles the dose of Love and Laughter with the launch of premium TV series

MUMBAI: Romedy NOW, India’s exclusive English Entertainment Channel is now expanding its programming content with the best of English TV series to be aired in India starting 26th Jan. The channel will premiere ‘Witches of East End’, the current hottest TV show in the US for the first time in India. Adding to the excitement and most awaited entertainment, Romedy NOW also gives its viewers a visual treat with ‘Kitchen Confidential’ starring the ever enticing Bradley Cooper and themuch lovedCalistaFlockhart in ‘Ally McBeal’.

Commenting on the launch of the additional programming, Ajay Trigunayat – CEO English Entertainment Channels, Times Television Network said, “Romedy NOW is all set to take its programming to the next level with the launch of the much awaited TV series. These series will offer the viewers a bouquet of refreshing new content to catch up on their daily dose of Love and Laughter.”

Americas hottest supernatural love series – ‘Witches of East End’ will premiere on Sunday, 26th January 2014 at 8.00 PM on Romedy NOW. Starring Julia Ormond in the lead role, the show centres around the adventures of a family of witches. The two daughters Freya, a wild-child bartender played by Jenna Dewan-Tatum and Ingrid, a shy librarian played by Rachel Boston are both unaware of their magical birth right, but a series of events forces their mother to admit that they are, in fact, powerful and immortal witches.

From the makers of ‘Sex and the City’ comes another exciting comedy ‘Kitchen Confidential’ starring ‘Bradley Cooper’. This all new highlight is based on ‘Anthony Bourdain's New York Times bestselling book, ‘Kitchen Confidential: Adventures in the Culinary Underbelly.’ Those with an appetite for wit and humour are sure to have their fill with this lip smacking and delicious series. Get ready as Hollywood heartthrob Bradley Cooper takes you through the delectable story of a talented chef who’s determined to climb back to the top of the food game.

The zingy and evergreen American legal comedy-drama ‘AllyMcBeal’ follows trials and tribulations in the life of the main protagonist - Ally played by Calista Flockhart. Ally is a single young lawyer looking for love and fulfillment in life but while working for a Boston Law firm with her ex-lover, her overactive imagination overtakes her thoughts and fantasies as she works each case. The show is powered by Panasonic Smart Phones.

The series will be promoted by a high decibel marketing campaign led by extensive promotion across the Times Television Network and is supported by heavy engagement driving conversations on the digital space. Using the core element of each show, Romedy NOW will engage viewers in a series of innovative contests and quizzes on their twitter and facebook pages.

Additionally, an extensive print campaign is planned across select Times publications along with a massive Outdoor campaign across select cities.

Romedy NOW is available in dual feeds in State-Of-The-Art High Definition (HD) and 5.1 Digital Surround Sound as ROMEDY NOW+ and in Standard Definition as ROMEDY NOW, across all platforms - Cable, DTH, IPTV and emerging technologies.

To subscribe to ROMEDY NOW, just call 18001231101 (it’s toll-free) or SMS ROMEDY to 58888 or write to

Have a daily affair full of love & laughter with some much needed eye candy every night only on Romedy NOW

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