Year Enders
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The growth of DTH in India

MUMBAI: Dish TV, Videocon d2h and FreeDish....

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Star's five marketing strategies that helped sports grow in 2016

"Business has only two functions: marketing and innovation," is a lesser known observation of Milan Kundera, the Czech......

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Guest Column: As digital spreads wings, bolstering security is paramount

The dream of moving towards a cashless society has never been closer than it is today in India. With the recent......

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BARC India gets thumbs up for 2016...but challenges remain

“By definition, remarkable things get remarked upon,” so said Seth Godin, entrepreneur-turned full time speaker, writer......

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Guest Column: Measure by Measure

Year ends are always a good a time to reflect on the past, take stock of the present and plan for the future....

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Guest Column: English content consumption showed upward trend in 2016

Consumption of English content continued to show growing trends during the year 2016 and the momentum is expected to...

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Guest Column: Regulating video in Internet age: Pressing challenges, slow movement

Video markets in Asia, as in other parts of the world, are being swept by a wave of commercial and technological......

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Regulations 2016: Of DeMon challenges, changing goalposts & rampant litigation

The regulatory regime in 2016 not only continued to struggle keeping pace with fast-marching technology (4G is passé,......

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Guest Column: 7 digital trends that will dominate 2017

As a digital marketing specialist, I often get asked by peers, clients and friends alike: “What can marketers look out......

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MAM 2016: When marketing, advertising hopped on to Digital India

‘Live streaming', 'Video on demand', 'data crunching', 'branded content', 'geo-targeting', 'digital measurement', '......

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Sports TV 2016: Digital explosion, player consolidation & confusion

2016 was a roller-coaster for Indian sports in the truest sense. It was akin to a Bollywood pot-boiler of the country’s......

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Guest Column: The new gods of digital newsrooms

Modern journalism began in the early 1600s, triggered, as any new vocation or market usually is, by technology, ie,......

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"There would be a lot on TRAI's plate in 2017" - RS Sharma

RS Sharma, chief regulator of India’s telecoms and broadcast carriage services, is a plain-speaking person who doesn’t......

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High profile executive departures in 2016

MUMBAI/NEW DELHI: As the year comes to a close, let’s take a dekko at the major parting of ways between individuals......

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2016: The Year of Disruption: Growth, revenues, M&As, new techs, flip-flops in times of demonetisation

Year 2016 was a rare instance when the Indian government and a global company’s projections for the Indian media and......

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'Some tried roast format well; I don't know how the society will accept it' : Anooj Kapoor

The comedy genre on Indian television has witnessed considerable growth over the last few years....

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The vehemently tailored factual entertainment genre in India

The factual entertainment channels’ genre in India has seen rapid growth over the last couple of years. ...

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'Made in India' characters pave way for glocalisation of kids genre: Nina Jaipuria

Children are a dynamic audience and their entertainment preferences are constantly evolving....

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Challenges behind setting up BARC India & the way forward

The launch of Broadcast Audience Research Council (BARC) India, a joint industry...

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‘Iss Pyaar Ko Kya Naam Doon Ek Jashn’ to ‘ICC World Cup’ What’s hot on the Indian OTT scene

MUMBAI: The latest buzz about town is how Netflix is all set to launch in India later this week....

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‘Content innovation to govern English movie channels’ landscape:’ Kevin Vaz

MUMBAI: As 2016 rolls in after an action packed 2015, people are now rolling up their sleeves setting tougher goals ...

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