Besharam fails to cash in on holiday release, Grand Masti marches on

Besharam fails to cash in on holiday release, Grand Masti marches on

Ranbir Kapoor

The unanimous bad reports and a crude attempt at creating comedy add to the woes of Besharam as the decision to release it on a Wednesday to cash in on a national holiday also backfired; Ranbir Kapoor still lacks the command over the box office, enough to carry off two working days after a national holiday till the weekend. Those involved hoped for an opening day bonanza of Rs 30 crore while the trade expected it to be around Rs 24/25 crore on the pre-release buzz.

However, as the reports after the first show filtered out, the film faced a drop on the very first day in the evening and night shows with the day fetching just about Rs 18.5 crore. Thereafter, the slide was drastic as day two dropped to Rs 6 crore and day three to Rs 5.5 crore. Thus, while the film recorded Rs 30.5 crore for the first three days, the collections for its first five days are Rs 42.5 crore.

 

Warning 3D/2D has collected Rs 3.2 crore in its first week.

 

The Lunch Box sustained very well and added Rs 7.6 crore for its second week to take its two week tally to Rs 17.85 crore.

 

Phata Poster Nikhla Hero has collected Rs 6.25 crore in its second week to take its two week total to Rs 34.75 crore.

 

Grand Masti turns out to be the surprise packet of the year holding well even in its third week by collecting Rs 7.2 crore in its third week and taking its three week total to Rs 89.8 crore.

Shuddh Desi Romance collected Rs 40 lakh in its fourth week thus taking its four week tally to Rs 46.85 crore.