MAM

Latest News

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/15/OOH_800.jpg?itok=GrT3QezR
Posterscope predicts 12-15% growth for OOH in 2019

Posterscope India, location-based marketing specialist from the house of Dentsu Aegis Network, has predicted a disruptive growth for OOH in India, which will range between 12 to 15 per cent in 2019. As per its findings, the year is expected to be an important and exciting one for the OOH industry...

MAM Media and Advertising Out Of Home
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/15/Mondelez_India.jpg?itok=dA6ZYRXx
Mondelez India lets people pop their hearts out this Valentine's day

To celebrate Valentine’s Day, Mondelez India amplified its ‘Pop Your Heart Out with Silk’ campaign launching a new heart-warming digital film, ‘Cadbury Silk Unsaid Stories’. The TVC opens with a meet-up where members from young to old are shown narrating their love stories, talking about how...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/14/kaya-mireco.jpg?itok=Ilda9-Pu
Kaya Limited and Marico gets into a licensing arrangement

Kaya Limited has signed a licensing agreement with Marico to launch a new skincare brand - Kaya Youth that will be aimed at the younger consumers. As a part of the deal, Marico will pay royalty to Kaya, a separate listed entity.

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/14/Vikram_Sakhuja.jpg?itok=IHn9AMWZ
Madison Group CEO Vikram Sakhuja on TRAI tariff order, Ekam & media landscape

In a highly VUCA media world, over I’m going to attempt to answer the question of what’s in store for media in the near future. Today 11000 TV and radio advertisers, over two lakh print advertisers, 1500 OOH advertisers and 300 large - 2 lakh long tail online advertisers think long and hard about...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/14/Dentsu%20Media.jpg?itok=CwHBOpN7
Posterscope predicts disruptive growth for OOH in 2019

In unison with the seismic changes that the industry is witnessing across the media, marketing and communications community, out-of-home is also transforming at pace and is presenting many new and exciting opportunities. Consequently, 2019 is expected to be another important and exciting year for...

MAM Media and Advertising Out Of Home

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories