MAM

The Mumbai Marathon lures media professionals

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/mam-images/2014/01/20/Yesu_Das.jpg?itok=eQI2xqSn

MUMBAI: The 2014 edition of the Standard Chartered Mumbai Marathon drew media professionals like a fish to water. A  whole bunch of executive right from broadcast to media agencies to marketers to advertising professionals donned their sports shoes, and pinned their numbers to their T-shirts, and pounded the streets as they joined 40,000 other runners to test either the Dream Run, the half marathon or the entire distance.

Among those who woke themselves early on 19 January included: Meenakshi Menon (she and 10 others ran for an NGO Vanashakti), Suki Dusanj, Times Television Network CEO Sunil Lulla, former Indiagames CEO Vishal Gondal, Mindshare’s Jai Lala, Vizeum India head S. Yesudas, Sahara group’s Kailashnath Koppikar, Sapna Bhavnani, MindShare’s Rajit Desai, Sony Entertainment’s Deep Drona, Star India’s  Kevin Vaz, Lashmi Narasimham, Bharat Kapadia, Mindshare’s Amin Lakhani, Paritosh Joshi, HDFC Life’s marketing head Sanjay Tripathy, CNBC TV18 marketing head Suranjana Ghosh Aikara.

Some of them ran for charity; some to challenge themselves. Their facebook accounts and twitter posts were replete  with their individual experiences and how they bettered their previous best times. Or how they braved aches and pains to complete the course they had set for themselves.

Rajit Desai completed his first half marathon in 2 hours 47 minutes, a feat which he felt was not spectacular, but "satisfying for a debut." Jain Lala wore the number 34377 on his jersey and had all his colleagues and friends going ga-ga over him. Sony's Deep Drona ran his half marathon in 2 hours 4 minutes and 9 seconds. Said he: "Bettered last year by 2 mins. Great result compared to the work put in this year."

Viacom18 Pictures Ajit Andhare ran with his friends from the times of his GE days and also to promote the studios upcoming Abhay Deol film. Yesudas hit the  asphalt for the half marathon, adding to the tally of long distance races he has participated in. Entertainment Network India Ltd (ENIL - Radio Mirchi) CEO Prashant Panday completed his half marathon in 1 hour 53 minutes, which is by all standards a good time for a non-professional runner.

Media industry veteran and now marketing consultant Bharat Kapadia says he ran his seventh consecutive half marathon and completed it in 2 hours 17 minutes.

Viacom18 Media group CEO Sudhanshu Vats, on his part, ran the full marathon in a classy time of just under four hours. 

Times TV's Sunil Lulla did well too. Said he: " Mumbai Half Marathon, 2014. My first and I am grateful to complete it in. 1 hr: 54 mins: 29 sec , ranking 650 overall and 78 in Veteran. I pledged a healthy sum of money to CMCA, and am glad I could deliver on my promise. Thank You."

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/24/Nishi%20Kant-800x800.jpg?itok=uIvLqDHm
Dentsu Webchutney ropes in Nishi Kant as EVP & Mumbai head

MUMBAI: Dentsu Webchutney, a digital agency from the Dentsu Aegis Network, has appointed Nishi Kant as EVP & Branch Head- Mumbai. Kant will lead the charge for the agency’s Mumbai office. He will be reporting to Dentsu Webchutney co-founder & CEO Sidharth Rao. This is Nishi’s second stint...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/24/Promax.jpg?itok=nzXQfrVi
Promax & TSBI create quirky campaign

MUMBAI: Promax has brought on board, Digital first branding agency, The Small Big Idea (TSBI), to partner with them for the upcoming awards ceremony. TSBI recently kickstarted with an innovative social media campaign to announce the key note speaker for the event.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/23/bjp%20%281%29.jpg?itok=p3JIhNdY
BJP, Lever rule brands, advertisers lists in Feb 2017 so far

The Bharatiya Janata Party (BJP) was the top brand in terms of television advertisement insertions for the month of February 2017 so far for weeks 5, 6 and 7 (Saturday 27 January 2017 to Friday, 17 February 2017).

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/23/sumanta-vikas.jpg?itok=Hc8DNKOb
HDFC hires LinTeractive for two-wheeler insurance campaign

MUMBAI: HDFC Ergo General Insurance Company has appointed LinTeractive, the digital agency of MullenLowe Lintas Group, to put together a digital campaign for its two-wheeler motor insurance products. Through this campaign, HDFC Ergo aims to reach out to its consumers and communicate the importance...

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/23/Phogat-launches-Godrej.jpg?itok=OiCtOuiL
Phogat launches Godrej Interio healthcare range

MUMBAI: Godrej Interio, India’s leading furniture and interior solutions brand, launched a new health awareness campaign-sleep@10. Launched by Olympian, Geeta Phogat, the campaign was born during the product development stage of their healthcare range. #sleepAt10 is an initiative that aims to...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/22/tcs%20%281%29.jpg?itok=rFDnrXZe
Japanese Super Formula: TCS named title sponsor of championship team

Tata Consultancy Services, a leading global IT services, consulting and business solutions organization, today announced that it has been named the title sponsor for team Nakajima Racing in the Japanese Super Formula Championship 2017 series.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/22/ashish%20%281%29.jpg?itok=y3ndaYCZ
DAN, a friend in need

InDeed, Dentsu Aegis Network’s newly launched CSR Advisory, will facilitate corporate investments by companies in Corporate Social Responsibly, through insights & a brand-led approach.

MAM Media and Advertising AD Agencies
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/22/shergill%20%281%29.jpg?itok=ot1krGRJ
Pitchfork Partners hired by Nyka Events

Nyka Events, a premier event agency based out of Mumbai, has signed on Pitchfork Partners Strategic Consulting LLP to advise them on delivering various change management initiatives the firm is currently exploring to take the organization into the next phase of its growth cycle.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/22/Yepme.jpg?itok=RspIrgeY
Online fashion brand Yepme expands into Europe

MUMBAI: Yepme announced its plan to expand into Europe. The company has launched uk.yepme.com to service customers across UK. The brand footprint is also being extended beyond its own webstore across Europe through presence in a large online marketplaces in the UK, Germany, Italy, France and Spain.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories