Edelman strengthens strategic leadership positions in Mumbai and Delhi

MUMBAI: Edelman today announced two additions to its leadership team in India. Further boosting the firm as it forges ahead on a high growth trajectory, Edelman welcomes back veteran Bhavna Jagtiani, as Director – West. Bonny Lawrie joins from Edelman Middle East, in the newly created role, Deputy General Manager of the Delhi NCR office.

An experienced brand marketer, Bhavna returns to Edelman India after two years in the Edelman Hong Kong office, where she co-led the consumer practice. Bhavna will now be responsible for managing and growing the Edelman business in West India, including the offices in Mumbai, Pune and Ahmedabad.  She will be based out of Mumbai and will report to Rakesh Thukral, Chief Operating Officer, Edelman India.

Bonny will lead some of Edelman India’s largest clients, most notably Microsoft and Shell. She brings with her more than 11 years of experience in communications and marketing across Australia, the United Kingdom, Europe and most recently, the Middle East.  She will be based out of New Delhi and will report to Varghese Cherian, General Manager North & East, Edelman India and Technology Lead – SAMEA.

Rakesh Thukral, Chief Operating Officer, Edelman India, says, “These strategic additions to our team will further strengthen our leadership in India and help drive business growth. With their multi-market experience, Bhavna and Bonny are well-positioned to ensure success in our client work, learning for our teams and growth for Edelman. Bhavna’s return to Edelman India will provide further impetus to our West operations; and Bonny’s experience will contribute to further expansion of our fastest growing office in India.”

Bhavna’s career at Edelman has spanned a period of over ten years, working for the world’s biggest and most admired brands. During her earlier stint in India, she co-led the Edelman Consumer Practice in the country, driving corporate and brand communications programmes for a wide range of clients. Bhavna graduated from the University of Mumbai with a degree in commerce. She also has a post graduate diploma from the Xavier’s Institute of Communications, Mumbai.

Bonny has managed a number of high profile clients across the Middle East and North Africa. For the past year, she has led Edelman’s operations in Qatar.  Bonny is also a member of Edelman’s South Asia, Middle East and Africa leadership team. She has a Bachelor of Arts (Media & Communication) degree from Swinburne University in Melbourne, Australia.

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