Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.
Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.
Given below is a listing of accounts that moved in the period 31 May - 13 June 2007.
|
Account name
|
Incumbent
|
New agency
|
Reported annual
spends in Rs |
| Media | |||
|
Daawat rice (LT Overseas)
|
Starcom
|
MPG
|
50 million
|
|
Rupa and Co.
|
-
|
Prachar Advertising
|
250 million
|
|
Creative
|
|||
|
Animaster
|
-
|
Rediffusion DY&R (Bangalore)
|
40 million
|
|
Canary Blue (Luxury casual wear)
|
-
|
Salt Creatives (Chennai)
|
40 million
|
|
Kaya Skin Clinic
|
Alok Nanda Communications (ANC)
|
Rediffusion DY&R
|
80-100 million
|
|
Reliance General Insurance
|
Everest Brand Solutions
|
200 million
|
|
|
Priya Village Roadshow (PVR)
|
Rediffusion DY&R (Delhi)
|
Saatchi & Saatchi
|
NA
|
|
Radio One
|
Bates David Enterprise
|
Euro RSCG
|
NA
|
|
Sulekha.com
|
-
|
JWT (Chennai)
|
80-100 million
|
|
Creative & Media
|
|||
|
American School of Aviation (India)
|
-
|
Inner Circle
|
20 million
|
|
PC Chandra‘s School of Business (Kolkatta)
|
-
|
NA
|
|
|
Radio Mirchi (Kolkatta)
|
-
|
NA
|
|
|
Brother International (India)
|
-
|
mc2
|
50 million
|
|
BSNL Karnataka |
-
|
Promodome Communications (Delhi)
|
60-70 million
|
|
Dennis Coir Mills
|
-
|
Mudra (Kochi)
|
100 million
|
| Information compiled by Spatial Access Solutions, India‘s first Media Audit Company. For information or clarifications email: [email protected], www.spatialaccess.com |
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