OMD India bags HTC's Rs 400-450 million worth media duties and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 01 September 2011 - 14 September 2011.

Account name


New agency

Reported annual
spends in Rs
Formula 1 Track [Jaypee Sports International]Lodestar UM250-300 million
Gufic Biosciences Ltd [GBSL]  MPG IndiaNA
HTC OMD [Delhi]400-450 million
PolicyBazaar.comLintas Media GroupMaxus India220-250 million
Tourism AustraliaCaratOMD India130-150 million

BIG RTL [Upcomming Channels] Salt Brand SolutionsNA
CarlsbergOPercept/HSaatchi & SaatchiNA
Daiki Brands Percept/H NA
Formula 1 Track [Jaypee Sports International] Tag 250-300 million
MaxoRediffusion [Bangalore]Mudra [Mumbai] NA
ExoMudra [Bangalore]Mudra [Mumbai] 
Pril TBWA [Mumbai]
MEN & BOYS [Retail] Plan B NA Contract Advertising200 million
RebirthNetwork AdvertisingSaatchi & Saatchi Health [Mumbai]NA
Evolve Medspa
Birla Kerela Vaidyashala
Siyaram‘sIBD Makani Creatives [Mumbai] NA
J Hampstead

Creative & Media
Ambience Mall  Brand Curry60-70 million
Orient Home Appliance Business Triton Comminications [Delhi]150 million
Information compiled for period 01 Sep 2011 - 14 Sep 2011. by Spatial Access Media Solutions, India‘s first Media Audit & Advisory.
For information or clarifications email :,

Latest Reads
KOSH Oats launches Roti Donation Drive on World Food Day

KOSH Oats by Future Consumers announces ‘Roti Donation Drive’ a special initiative which starts on World Food Day.

MAM Marketing MAM
Truecaller shows it is more than just a caller ID & spam detection app

Truecaller has launched its new television and digitally focused advertising campaign with the tagline ‘Sab ke liye’ meaning both ‘for everyone’ and ‘for everything’. The ad campaign is aimed to create awareness among the audience about the recent features introduced on the app apart from Caller ID...

MAM Marketing MAM
Birla Gold & BBH team up for another power pact film

Birla Gold, the cement brand of the B.K. Birla Group of Industries launched its new ad campaign marking the beginning of the latest Pro Kabaddi League season and commemorating its association with Patna Pirates, three-time winning champions.

MAM Media and Advertising Ad Campaigns
fbb launches its festive collection at Mumbai Airport

The season for shopping has begun and people all over the country have increased their spending budgets to ensure they look their best this season.

MAM Marketing MAM
Kansai Nerolac reconstitutes its iconic 'Ghar Ki Raunak' jingle into a song

Kansai Nerolac Paints Ltd. (KNPL), one of the leading paint companies in India and pioneers of ‘Healthy Home Paints’ has recently teamed up with popular Indian music director, Pritam’s musical platform JAM8 to roll out a rendition to Nerolac’s iconic jingle as a song, across India.

MAM Marketing MAM
Air Canada Brings Global ‘Fly the Flag’ Initiative Celebrating Equality, Inclusivity and Diversity to India

Air Canada, Canada's largest domestic and international airline, has been strengthening connections between India and Canada since 2015 with three new direct routes introduced in less than two years. To celebrate people making a mark in India, Air Canada is bringing its global ‘Fly the Flag’...

MAM Marketing Below The Line
Saregama Caravan asks to ditch the 'Shor' this Diwali

Diwali is many things to us. Homecomings, get-togethers, celebrations, gifts, lights, sweets, and shared joy.

MAM Marketing MAM
Tanishq launches new campaign for Diwali

Jewellery brand, Tanishq has introduced an exquisite collection - Utsava – an enchanting range that showcases the rich culture and beauty of our country, encapsulating the true essence of the festival of lights.

MAM Media and Advertising Ad Campaigns
The stage is set for WPP’s ‘Date with Data’ – a day-long data summit

Spearheaded by WPP India, alongside WPP’s Data Alliance, Date with Datais a day-long summit that showcases and discusses the impact of data.

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories