Bank of India, Union Bank each empannel agencies for Rs 250 mn account: Period 4 May - 17 May and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 4 - 17 May 2006.

Account name


New agency

Reported annual
spends in Rs

Adidas and Reebok





ABP Bengali magazines


Response (Kolkata)


Bank of India

Madison Creative, Mudra,
Interpublicity & Imageads

O&M, Rediffusion DY&R Financial Solutions,
Madison Creative, Mudra,
Interpublicity & Imageads (empanelled)

250 million

Bhaskar FM


Euro RSCG (Delhi)


Clipsal (Schneider Electric)



80 - 90 million


Bates Enterprise (Delhi)

JWT (Delhi)

50 - 80 million

Linc Pens


Rediffusion DY&R (Kolkata)

50 million

Lux Hosiery

Brand David100 million

Poshak, Info Hues, Glass Palace, Lords Interiors, Spazio, Chimney Height Resorts, Attractions & Business Promotion Council

Noshe Oceanic (Delhi)10 million

Signoraa (ethnic wear store) & Ska (fashion label)

positive 24NA

Creative & Media

MindTree Consulting


Euro RSCG (Bangalore)

70 million

Paradeep Phosphates Limited

RK Swamy/BBDO (Kolkata)

RK Swamy/BBDO (Kolkata)

20 - 30 million

The New Indian Express Group


Mudra South

40 - 50 million

Union Bank of India
-Mudra, SSC&B Lintas, Fortune,
Image Ads & Pressman (empanelled)
250 million
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email:,

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