MAM

16 - 29 Nov 2006: Dabur India (Consumer Care Division) awards media duties worth Rs 1.5 billion to Maxus (Consolidation).

Indiantelevision.com and Spatial Access Solutions‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.


Spatial Access Solutions (SAS) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.


Given below is a listing of accounts that moved in the period 16 - 29 November 2006.




























































































































Account name

Incumbent

New agency

Reported annual
spends in Rs
Media

Dabur India (Consumer Care Division)

-

Maxus (Consolidation)

1.5 billion

Euro Batteries
-
Prachar Advertising

60 million

Salasar Mega Stores
-
30 million
Incredible India domestic campaign-
Span Communications
450 million
Ashok Creatives
Linc Pens
-
The Media Edge (Kolkata)50 million
Panasonic Office Automation Systems-OMS (Ahmedabad)50 million

Skyline Constructions and Housing

CMM Advertising
Media Direction
70 million

Creative
Ansal API (Real Estate)Grey Worldwide
BEI Confluence180 million
Bengalooru Habba 2006-Asymmetric Advertising
NA
Eurofly (leisure airline)-BEI Confluence70-80 million
Crocodile Products Pvt LtdIB&W
Grey Worldwide (Chennai)30 million
Jagran Prakashan‘s compact daily-M&C Saatchi40-50 million
Jawaharlal Nehru National Urban Renewal Mission (JNNURM)-Lowe (Delhi)200 million
Wigan & Leigh CollegeCrayons Advertising
60-80 million
Jindal Industries-Contract Advertising (Delhi)30-50 million
JivanJor (Jubilant Organosys)-Contract Advertising (Delhi)
80-100 million
Ozone AyurvedicsMudra
Latitude23 (Delhi)23 million
Mark Pi’s Crazy NoodlesDavid
World Health Organisation‘s new project-FCB Ulka (Delhi)NA

Creative & Media

Andaman and Nicobar Tourism

-

JWT, O&M, MAA Bozell,
RK Swamy/BBDO & Span Communications (Empanelled)

60-70 million

Neva thermal wear

InteractVision
Vishaka Communications (Delhi)
40 million
 
Information compiled by Spatial Access Solutions, India‘s first Media Audit Company.
For information or clarifications email: info@spatialaccess.com, www.spatialaccess.com

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