MUMBAI: FleishmanHillard (FH), the global communication firm has elevated Yusuf Hatia to managing director, India. Hatia in his new position will be responsible for deciding the strategic direction for the agency while also continuing to provide the high-level strategic communications counsel to corporations and organizations.

Hatia is a founding team member of the company, which entered the market in 2007, having its first office in Maharashtra.

"Yusuf Hatia has been a cornerstone of FH in India. He has been a key factor in tripling our offices, instrumental in finding and supporting an impressive and fast-growing portfolio of clients and essential to the mentoring of a close-knit team of communications professionals," said FleishmanHillard‘s Asia Pacific president Lynne Anne Davis.

"Over the past 12 months, he has won an impressive calling of new clients. He is the ideal candidate to take on the leadership mantle to take us into our next phase of growth," informed Davis.

Hatia, in his earlier stint, worked as managing director of client service, India. Pior to that, he was also managing director of FH‘s Mumbai office, where he provided strategic communications advice to a broad range of clients.

Hatia also heads the agency‘s Majlis offering, a specialty service created to assist corporations looking to build and protect their reputation with the Muslim community. He brings an international perspective to all his engagements, having worked previously in the United Kingdom and the Middle East.

FleishmanHillard is part of Diversified Agency Services, a division of Omnicom Group Inc. and offers public relations, public affairs, marketing, paid media and transmedia and social content.