MUMBAI: The ad sales team at Zee is falling into place. The most recent addition being Star India hand Simran Hoon, who has joined Zee Telefilms as vice president network sales heading the Mumbai and Delhi markets. Hoon will primarily be interfacing with Group M and Madison Media.

 
 
Speaking to Indiantelevision.com on the appointment, Zee all India network sales head Joy Chakraborthy says, "Simran has an immense amount of exposure in ad sales. Apart from having a proven track record, she is also one of the senior most ad sales professionals in Delhi who commands great credibility."

Hoon was earlier with Star India for five years. Her last position held at Star was vice president North India StarOne and Star Gold. It needs noting however, that Hoon has worked across all the channels of the network, Star Plus being her longest stint.

"This is a great opportunity as Zee is definitely going to be a network to watch out for. Also, there is a great team in place and the exposure is going to be tremendous," says Hoon of her new assignment.

 
 
Prior to Star India, Hoon was with Sony Entertainment Television India for five years in ad sales.

More appointments are expected from the Zee stable in the coming days so stay tuned.