Rohit Ohri to replace Sandeep Goyal as Dentsu India chief

MUMBAI: Dentsu India is filling up the top-rung as it prepares for life after the exit of its high-profile local joint venture partner Sandeep Goyal.

Rohit Ohri, a veteran JWT man, will replace Goyal as he takes charge of Dentsu India from 1 August.

Designated as executive chairman, Ohri will shape up Dentsu‘s identity in India as an independent entity. As he grows up in his new workplace, he will have to shed his old roots in JWT dug for 21 long years.
Dentsu‘s new innings in India will be helmed by people poached from other agencies rather than being led by homegrown talent. The agency, which has 50 per cent of its client roster being filled by Japanese firms, has still to get in a president.
In a flush of exits, president Rajesh Aggarwal, vice-chairman Gullu Sen and national creative director Nitin Suri left for newer pastures.

With Japan yet to lift from the economic debris, India occupies a new urgency in the agency‘s growth plan. Strengthening its position in US, Europe and China, India was in any case the agency‘s next big chase.
Ohri, managing partner and senior VP at JWT Delhi, is geared up to fresh new challenges. "I am serving my notice period till 31 July. I will be joining Dentsu India as executive chairman," Ohri told

Ohri will be based in New Delhi and will report to Dentsu Inc. senior VP Yuzuru Kato.

Latest Reads
Digital will be core of ad budgets by 2020: DAN report

MUMBAI: The increasing penetration of digital media in India is creating huge opportunities for marketers to reach out to untapped audiences in newer ways than before. Marketers are getting innovative with the way they choose to advertise to their audience.

MAM Media and Advertising Digital Agencies
Vodafone brings back the Pug in AR

MUMBAI: Television viewers and spectators at Sunday’s grand finale of the Vodafone Premiere Badminton League broke into impromptu smiles when they realised they had unexpected company.

MAM Marketing Brands
Smartworks shows tech-friendly office in new ad

MUMBAI: Provider of shared work spaces, Smartworks has launched its second brand video featuring the benefits of hassle free technology to enhance collaboration and productivity for its members.

MAM Marketing MAM
Ramesh & Suresh get 'lost' again in Cadbury 5Star 3D

MUMBAI: Ramesh and Suresh are back and this time they are lost at a whole new level. Over the last twelve years, Cadbury 5Star has entertained viewers bringing to them ‘lost’ antics of the iconic duo of Ramesh and Suresh.

MAM Marketing MAM
Amazon says out with the old in Great Indian Sale ads

MUMBAI: E-commerce giant Amazon has launched its new campaign ‘Ab Sehan Kyun Karna’ in tandem with its first Great Indian Sale for 2018. The message to the customers is to do away with the old and usher in the new for the new year. The campaign features a series of ads on various situations in...

MAM Marketing MAM
WATConsult celebrates 11 yrs with unique board game

MUMBAI: WATConsult, the digital and social media agency from Dentsu Aegis Network, has launched PlayAgency, an innovative board-game, as part of its 11th anniversary celebration. To break the monotony of regular anniversary campaigns, the agency came up with something unique which caters to all...

MAM Marketing Brands
Dentsu Webchutney launches digital campaigns for Vespa Red and Aprilia

Dentsu Webchutney has created a digital campaign for Piaggio India’s trendsetting Vespa Red that was launched the month of October last year. It is an extension of its existing global collaboration with Red, an organisation that partners with global brands to create awareness and support the fight...

MAM Marketing MAM
Perfetti Van Melle hands over media duties to Wavemaker

Perfetti Van Melle India has handed over its media duties account to GroupM’s content and technology agency Wavemaker.

MAM Marketing MAM
The rising trend of coopetition among brands

MUMBAI: Who would have thought that companies would overcome their ego and actually collaborate with other brands to come up with joint advertisements? That is the new trend in the market-coopetition (a combination of cooperative and competition).

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories