MUMBAI: PepsiCo India has appointed Homi Battiwalla as EVP- Colas, Hydration and Mango Based Beverages.

Battiwala takes over from Sandeep Singh Arora who is not working with the company anymore. He takes charge of the marketing role for the Cola category (Pepsi, Diet Pepsi) along with his current responsibilities. He is director juice and juice drinks at PepsiCo India.

PepsiCo beverages executive director - marketing Deepika Warrier said, “Homi’s rich experience and in-depth understanding of the beverage industry, positions him well to lead the marketing responsibilities for brand Pepsi as we look forward to continue the brand’s winning performance. Homi has been singularly responsible for some iconic brand building and marketing on brand Slice and consistently positioning Tropicana in the breakfast nutrition space. He has proven his leadership skills in successfully growing the juice and juice based drinks category for PepsiCo.”

Battiwala joined PepsiCo in 1997 as management trainee. He has handled the company’s sales, distribution and marketing team. He has worked across various beverage brands including Mountain Dew, 7UP, Tropicana, Aquafina and Mango Slice.