MAM

Pepperfry awards social media mandate to Windchimes

MUMBAI: Windchimes Communications has bagged the social media mandate for the online lifestyle portal, Pepperfry.com.


Windchimes will help the brand launch on social media and expand its user base by engaging the right set of audience through targeted activities.


Mumbai-headquartered Windchimes will build and execute social media strategy that will help the brand reach out to its audience active on social media. The agency will play a key role in creating buzz about the website’s key offerings and providing a fulfilling user experience, coupled with the social media advantage.


Pepperfry.com, a social shopping company, sells home décor, clothing, jewellery, health and beauty products and accessories. It hosts a number of brands spanning a wide price-range. The company is aiming at making the online shopping experience for its users, more comfortable and better than offline retail.


Trendsutra senior brand manager Meherzad Karanjia said, “It becomes imperative for an online brand like Pepperfry to interact with its audience that is constantly on a lookout for the newest in style trends. Windchimes will bring its expertise to the table, lending the brand the much needed boost. ”


Windchimes Communications head maven Nimesh Shah added, “Social media provides seamless opportunities to build interest groups for a youth-oriented, lifestyle brand like Pepperfry. Building this brand online on social media is a great opportunity and we look forward to it. We would like to use social media to establish connect with people and generate word-of-mouth publicity for the brand so as to educate the audience about Pepperfry’s brand proposition.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/28/nair%20%281%29.jpg?itok=NvoZ7N0S
On a roll, Amazon sells brands and showcases content

Amazon is on a roll. Both, its digital and e-commerce platform have signed deals with three well-established companies. A studio ChuChu, a global online marketplace M&S and a popular brand YepMe.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/28/tide%20%281%29.jpg?itok=KEVp7lOI
#CollarUpWithTide adds to pride of Indian women

Tide Plus, one of the leading fabric care brands in India from P&G, has introduced the New & Improved Tide Plus. The New version of India’s popular detergent brand has undergone a formulation upgrade, leading to a superior, better performance! Leading actresses Drashti Dhami, Mouni Roy,...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/28/sanjay%20%281%29.jpg?itok=5IFSM3wM
Sapient India appoints Sanjay Menon as MD

Sapient has announced that Sanjay Menon has taken over the position of managing director of Sapient India with immediate effect.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/28/World-Hyatt.jpg?itok=1fVpGiDt
MullenLowe's Hyatt campaign launched at Oscars

MUMBAI: Hyatt Hotels Corporation has announced the launch of World of Hyatt, Hyatt’s new global platform grounded in the simple idea that a little understanding goes a long way. This reflects Hyatt’s purpose and reaffirms its commitment to building genuine and trusted experiences and engaging its...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/28/Triangular-Plastic-Crayons_0.jpg?itok=kSW-xyE3
Kokuyo Camlin unveils funky stationery

MUMBAI: Kokuyo Camlin Ltd (formerly known as Camlin Ltd) premier stationery and art marketer recently launched funky and innovative products for school children. From the unique triangular plastic crayons to some other cool stationery products. Triangular Crayons!

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/28/Kabir-Bedi-Sightsavers.jpg?itok=YUzlGeRi
Kabir Bedi is Sightsavers' brand ambassador

MUMBAI: Sightsavers, a leading global development organisation working in over 30 countries to combat avoidable blindness and promote equal opportunities for visually impaired announced its association with internationally acclaimed actor and director, Kabir Bedi as its brand ambassador.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/28/Max-Emerging-Star-17.jpg?itok=xV7DmWkw
Max Fashion launches 'Max Emerging Star'

MUMBAI: Max, a leading international fast fashion brand, has announced its new property ‘Max Emerging Star’ which will serve as the perfect platform for India’s aspiring actors, dancers and fashion enthusiasts to fulfill their dreams and get groomed for superstardom. The contest is focused on the...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/27/Raj-Nayak%20%281%29.jpg?itok=8WKUGJMz
Abby Awards 2017 shortlists to be available for review

The iconic and pioneering Creative Awards - Abby 2017 has set another benchmark in transparency and efficacy. After receiving the highest ever number of creative entries, the first round of the prestigious Abby awards judging is presently on in multiple locations. The shortlists selected by the...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/02/27/star-plus%20%281%29.jpg?itok=a3XZn0Yb
Star Plus brings 'Nayi Soch' with Aamir for Women's day

MUMBAI: Star India has constantly endeavoured to inspire social change through its thought-provoking programming, and this mission is reflected in the journey of its ‘Nayi Soch’ (new thinking) campaigns, which have continued to positively impact millions of lives.

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories