FORT WORTH, TEXAS: Leading travel website Travelocity has selected McKinney + Silver as its new advertising agency of record
 
Formed in 1969, McKinney + Silver is internationally known for award-winning creative work for clients such as Audi of America and the Nasdaq stock market. Its roots in the travel industry are deep as well, having worked with Royal Caribbean Cruise Lines, Norwegian Cruise Lines, Bahamas Tourism and Piedmont Airlines over the years.

McKinney+ Silver CEO Brad Brinegar said, "Travelocity has been at the forefront of the revolution that is currently taking place in the travel industry. They have shown a genuine interest in capitalising on the economic power of talked about work."

An official release informs that with 41 million members, Travelocity is the sixth largest travel agency in the US. It has been recognised worldwide for its leadership in the online travel space. It operates or powers web sites in five languages across four continents.