Lowe Lintas forays into Kerala market

MUMBAI: In a bid to expand its footprint into the southern market, Lowe Lintas has set foot in Kerala to set up a fully functional office in Kochi.

Lowe Lintas president Sujit Nair will oversee the Kerala operations and businesses in the region. The office will also cater to the businesses in Trivandrum and Kozhikode.
Said Lowe Lintas India CEO Charles Cadell, "With an increasing number of Kerala brands targeting the national and international markets, it is an opportunity for us to offer our international brand building expertise to companies in such an expansionist mode."

"To give such clients the dedication they will need, Lowe Lintas is establishing local representation to support such brand development. Estimated business in Kerala is to the tune of Rs 1000 million and we hope to get a strong foothold in this state soon," Cadell added. 
The agency plans to bring national and international learning, experience and exposure to businesses in retail, government and ayurveda. The agency will bring in marketing consulting capabilities in a bid to help create power brands through high value ideas. 
The agency will open its innings with Kochi based Mayden Pharma.

Latest Reads
Publicis.Sapient launches campaign with The Humsafar Trust

Publicis.Sapient, the digital business transformation hub of Publicis Groupe, has launched a short film, #PeopleNotLabels, in partnership with The Humsafar Trust, India’s oldest LGBTQ organisation.

MAM Media and Advertising Ad Campaigns
Datsun appoints Aamir Khan as face of brand

Datsun has announced actor Aamir Khan as its brand ambassador in India.

MAM Media and Advertising People launches new TVC campaign for ‘Home Utsav’

Real estate platform has announced the launch of the new TVC campaign for ‘Home Utsav’, an annual online home shopping festival.

MAM Media and Advertising Ad Campaigns
IdeateLabs retains the digital mandate for RR Kabel with global expansion

In a recent announcement, IdeateLabs, a Mumbai-based digital agency has retained its creative and digital duties for RR Kabel, a leading wire and cable manufacturer.

MAM Marketing MAM
Bloomberg|Quint WhatsApp Service - India’s only business news service which offers customized news & stock updates on the go Over 3.5 lakh subscribers in less than 8 months

WhatsApp has become synonymous with communication on the Internet and with brands deploying innovative means to engage with customers using the app, it has gone beyond being just an informal messaging app.

MAM Marketing MAM appoints Jaikumar KP as SVP for MatrimonyPhotography

Online matchmaking and marriage service has appointed Jaikumar KP as senior vice president to spearhead sales and operations of MatrimonyPhotography, the leading Wedding Photography and Videography Service that has completed nearly 15,000 weddings.

MAM Media and Advertising People
Publicis India terminates Ishrath Nawaz

Publicis India has decided to terminate Ishrath Nawaz following allegations of sexual harassment against him.

MAM Media and Advertising People
IKEA gives 'voice' to products in latest campaign

The IKEA store launch in Hitec City, Hyderabad, has been one of the most talked about launches in recent times. A much-anticipated event, the store launch was preceded by the brand’s first ever communication for the Indian market, created by Dentsu Impact – the creative agency from the Dentsu Aegis...

MAM Media and Advertising Ad Campaigns
Ajay Gahlaut resigns from Ogilvy India

Ajay Gahlaut, the deputy CCO of Ogilvy India and CCO of Ogilvy North has resigned from the company. 

MAM Media and Advertising People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories