Mumbai: Jos Alukkas kicks off the Winter Delight Diamond Festival, an extravagant celebration gracing their showrooms across Tamil Nadu, Andhra Pradesh, Telangana, Karnataka, and Puducherry. The festival is a grand spectacle showcasing an extensive and exquisite collection of diamonds, capturing the essence of elegance and brilliance.

At the heart of this festival are captivating offers designed to delight customers. Those purchasing diamonds valued at Rs 50,000 or more will be gifted a complimentary gold coin, adding an extra sparkle to their purchase. Additionally, there's a discount of up to 25 per cent on diamond jewellery and a seven per cent discount on platinum.

Notably, Jos Alukkas allows customers to exchange their old gold for stunning diamond jewellery, ensuring associated benefits and advantages.

The Diamond Festival signifies Jos Alukkas' ushering in the New Year, symbolizing a fresh start and unveiling a splendid new assortment of diamond collections at the Winter Delight Diamond Festival," stated Chairman Jos Alukka.

The standout attraction of this festival is the newly introduced premium diamond collection, 'Nityara.'