MUMBAI: PromaxBDA, the global association for marketing, promotion and design professionals in the entertainment industry, has elevated two members of its board of directors to co-chairmen.

Warner Bros. Television group EVP and CMO Lisa Gregorian, and NBC Entertainment president of marketing Adam Stotsky have been elected to serve as PromaxBDA board of directors co-chairmen. 
 
PromaxBDA represents every major broadcast and cable television organization, many major radio, computer hardware and software corporations, internet and other emerging technology stakeholders, as well as top design, promotion and advertising agencies. Michael Benson, current PromaxBDA chairman of the board and ABC executive VP, marketing will be stepping down due to the completion of his term.

PromaxBDA president and CEO Jonathan Block-Verk says, "Lisa and Adam have both made significant contributions to PromaxBDA as board members, and as Co-Chairmen, they will bring a wealth of insight, expertise and energy that will help drive the organization to a dynamic future.

"The combined leadership of these two highly accomplished industry executives assures the positive growth and evolution of our organization."
 
The board of directors oversees the annual budget, strategic planning of conferences, awards and year-round member services, and the development of long-term goals and organisational direction.