MUMBAI: Lumata, a global provider of mobile marketing, advertising and loyalty technology, has appointed Anil Garg as the MD of its Indian operations.

Garg joins in from SatMetrix Systems, where he served as GM of India. At Lumata, he takes over from Amit Dey.

In his new role, Garg will be responsible for accelerating Lumata‘s existing, and fast growing presence in India, the company said.

Lumata CEO Tom Enraght-Moony said, "Anil brings a wealth of experience to Lumata as the company works to establish market leadership in India. I‘m delighted to have secured such a seasoned professional to head up the operation."

"The Indian market represents has enormous potential for growth, combine that with a great team and a solid customer base and the opportunity to join Lumata was too great to miss," Garg added.

Garg comes in with over 30 years of experience, out of which he has spent 20 years in growing businesses globally.

Prior to SatMetrix, he has also worked with companies like CSC, SherpaZ, AristaServe Corporation and AT&T Wireless.