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G.M Pens a new-age design for Schneider

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MUMBAI: G.M Pens International Pvt. Ltd., the pioneer in writing instruments, manufacturer and marketer of ?Rorito?, announced its strategic technological association with world-class expert, Schneider Schreibger?te GmbH (Germany), for their new-age Product Design & Development. To mark the commencement of a new and lasting relationship, G.M Pens International signed a Memorandum of Understanding with Schneider, bringing together the two leaders to usher in futuristic technology, in the writing instrument space.

The association with Schneider is meant to enable and strengthen the product portfolio; in addition to offering the very best of technologically superior products to customers. The joining of hands was commemorated by the launch of Rorito Teramax & Rorito Robomax, the most advanced offering from Rorito. Rorito Teramax has been created understating the need gaps among the serious writers especially catering to the student segment. Rorito Robomax has been engineered for the smooth writing seekers.

G.M Pens JMD Indrakumar Mahendran said: ?We are delighted to offer our beloved patrons, the best of writing technology with the launch of Rorito Robomax and Rorito Teramax. Our R&D teams have worked extensively to put together a product based on robust research to understand the subtleties and nuances of Indian writing habits, the angle & speed of lettering, the working hours of the average user, the pressure applied on paper & ink delivery required for good legibility etc."

Schneider Schreibger?te GmbH MD Christian Schneider said: ?We are proud to associate with India?s leading pen brand, Rorito. Our revolutionary approach will lead the writing instrument space as it has a state-of-the-art advanced fluid ink system."

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