MAM

ad:tech announces keynote speakers for its 4th edition

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/mam-images/2014/03/08/adtech_1.jpg?itok=MXvK37Hj

MUMBAI: ad:tech,  World’s  largest  digital  marketing  event    announces  its  4th edition of Digital Marketing & Advertising Conference & Exhibition in India to be held on March 20-21, 2014 at The Leela Ambience Hotel and Residences, Gurgaon.



With less than 2 weeks to go ad:tech 2014 announced participation from renowned industry leaders including Mr. Shivakumar,  Chairman and CEO,  PepsiCo India Holdings, Mr. Bonin Bough, Vice President of Global Media and Consumer Engagement, Mondelez International; Mr Karim Temsamani, President, Asia-Pacific, Google; Mr Sam Singh, VP & Global head of media, GSK and Mr. Raghav Bahl, Founder & Editor, Network 18 who will share their expertise and research on various topics like Marketing and Advertising strategy, SEO Management, Myths about Social media, Planning for the new multi screen . Keynote debate at ad:tech will highlight the much talked about issue of e-commerce in India – Euphoria, Reality & Opportunity that will feature Vijay Shekhar Sharma, Founder & CEO, One97 Communications ; Ashish Kashyap, Founder & CEO, ibibo Group; Harish Bahl, Founder &Chairman & Smile Group in conversation with Alok Kejriwal, CEO – 2win Group in an engaging debate.



Commenting on the announcement James Drake-Brockman, Head of EMEA & India, Digital Marketing, dmg:events, said “Digital marketing and advertising is estimated to be Rs 1,500 Cr and growing at 45% constantly over 3 years. ad:tech over the years has proved to be a great platform for various industry giants to meet, highlight and discuss the constantly growing digital industry. To further strengthen the digital era ad:tech comes with the variety of formats specially designed for one and all. With over 60 exhibitors and 3,000+ attendees we are expecting ad:tech 2014 to the biggest ever”



At ad:tech New Delhi 2014, you can experience two action packed days with keynotes, education session led by digital marketers, knowledge sessions, free workshops and actionable insights to improving ROI from digital advertising and marketing. With more than 30 sessions, from panel discussion to in depths presentations to hands on workshop, ad:tech “Leading with Digital” theme tries to cater as many areas as possible.   This year ad:tech has specially designed an Innovation Zone  for showcasing new technologies in digital marketing and has arranged for various special events, from Pub Crawl, to the Big Networking Bash and  a lot more.



Rammohan Sundaram, Chairman – ad:tech New Delhi added “ It’s been our constant endeavour at ad:tech to create a platform that provides the perfect ground for the brands and influencers to come together to debate and discuss various topics pertaining to the digital advertising and marketing industry. Digital marketing is witnessing its highest growth point in India right now and ad:tech wth its engaging sessions and prominent participants aims to bring out the best practices for a stable constant growth”

The bustling floors will witness some of the most diverse topics being debated including The Many Flavours of Digital ROI, Planning for the New Multi-Screen World, How modern Retailers are using data from across channels to spot trends, Dispelling Myths – 20 things NOT to do on Social Media, Rise of ‘Second Screen’ and Social conversation around TV, e-Commerce in India : Euphoria, Reality and Opportunity. Ad:tech will also see participation from leading industry heads including Nitesh Kripalani, Executive Vice-President – New Media; Shubhodip Pal, Chief Marketing Officer, Micromax India; Sandeep Aurora, Director,  Intel South Asia,  Tom Bowman, Vice President, Strategy & Operations, Global Advertising Sales, BBC Worldwide, Nishant K. Rao,Country Manager,LinkedIn

India; Kirthiga Ready,Head of Office India, Facebook various many others.



Attending brands include - Accenture, Aircel, Airtel, American Express, Amity University, Aon Hewitt, Bajaj Allianz General Insurance, Blackberry, British Council, Cleartrip, Colgate Palmolive India, CouponDunia, DealsandYou.com, Ethoswatches, Flipkart, Fox International, Future Group, Google, Groupon, GSK, Haier Appliances, HSBC, Info Edge, Intel, Jabong.com, KMPG, Kotak Mahindra Bank, Kotak Securities Ltd, Mahindra  Holidays,  MakeMyTrip.com,  Marico,  Max  Life  Insurance,  Micromax,  Microsoft  India,  Modi Revlon, Mondelez, Nokia, OLX, Paytm, Raymonds, Samsung, Snapdeal, Schneider Electric, Sony Entertainment Network, Suzuki Motorcycle, Tata AIG General Insurance,Tesco, Unilever, Volkswagen India, Wechat, Yes Bank, Zovi.com, and more



For More Info: www.india.ad-tech.com

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/Tanmay-Mohanty_0.jpg?itok=2GxsCYqy
India among top 10 contributors to ad spend growth: Zenith Ad-Ex Forecast

MUMBAI: Publicis Media Company Zenith has just released its new Advertising Expenditure Forecasts in which it predicts that global ad expenditure will grow 4.4 per cent in both 2016 and 2017, reaching USD 566 billion by the end of 2017. Zenith predicts that ad expenditure growth for India in 2017...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/Kaizad-Pardiwalla.jpg?itok=dPS1-SUV
Jack in the Box Worldwide appoints Kaizad Pardiwalla as president

MUMBAI: Integrated communications agency, Jack in the Box Worldwide, a part of The 120 Media Collective, has appointed Kaizad Pardiwalla as president, with the aim to lead its ambitious growth strategy. Kaizad, who joins from Orchard Advertising, where he was Chief Operating Officer. He will report...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/Sam-Balsara.jpg?itok=oWuQGGuS
'Name and shame delinquent channels'

MUMBAI: Media buying and planning (advertising) agencies and brands reacted strongly or cautiously when it came to commenting on famous yet delinquent television channels suspected of wrongdoing by India's only TV ratings points (TRP) body. Broadcast Audience Research Council (BARC), the only...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/keegan-pinto.jpg?itok=aXxgzasY
Pinto new creative head - FCB Ulka (West), NCD - branded content

MUMBAI: In a significant development, FCB Ulka today announced the appointment of Keegan Pinto as Creative Head - FCB Ulka (West) and National Creative Director - Branded Content. In this role, Keegan will be responsible for enhancing the creative quotient and strengthening the creative...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/07/Pooja-Verma.jpg?itok=RhcxGMV6
Branded Content isn't all about visibility: Maxus ESP's Pooja Verma

MUMBAI: Gone are the days when brands would like a piece of popular content and sponsor it, or spend some marketing budget over product placements. It starts with finding out the brand objectives first and matching it with the relevance of the content. It is not limited to a movie association...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/06/LetsShave%2C.jpg?itok=HEwjHBDO
LetsShave, a grooming statement

MUMBAI: It’s groovy, it’s uber cool and it’s funny. LetsShave.com's new promotional video, which was recently released, has all the elements of the new age men’s world. In an event held in Chandigarh, LetsShave Team and the invitees couldn’t resist shaking a leg as the goofy video played on a...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/05/Posterscope-800x800.jpg?itok=oWCkFE8D
Posterscope shines at Global Marketing Awards

MUMBAI: Posterscope India, the out-of-home agency from Dentsu Aegis Network, has bagged the title of ‘Outdoor Agency of the Year’ at the Global Marketing Excellence Awards. With more than 30 awards in its kitty, this year has surely been a remarkable one for Posterscope India.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/05/Julie-Woods-Moss800x800.jpg?itok=e6xxWQVk
Tata Communications celebrates 'spirit of India'

MUMBAI: Tata Communications, a leading provider of A New World of Communications™, today announced the launch of a major multi-channel brand campaign in India. Designed to highlight the company’s diverse services portfolio that enables digital transformation for businesses and its contribution to...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2016/12/05/Narendra-Modi.jpg?itok=hokfV4rW
Demonetisation: Paytm & SBI most talked about on Twitter and Insta

MUMBAI: It’s been close to a month since PM Narendra Modi announced the demonetisation of higher currency notes and the buzz around the topic hasn’t receded still. After all, several sections of the market remain affected by the scarcity of liquidity in the economy.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories