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Tug of war between AVoD & SVoD, who will win?

MUMBAI: Content is the king and distribution is the queen. The year 2016 saw this phrase being used several times by the Over-the-top (OTT) players. But, does the struggle end there? Not really. While content remains to be crucial, changing consumption patterns is inevitable. Having the right...

iWorld Over The Top Services
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Amazon Prime to explore sports genre & catch-up TV

MUMBAI: Prime subscribers in India are in for a treat. Nearly a year after preparations, American e-commerce giant has finally launched its Prime Video service in India. At an introductory price of Rs 499 a year (Rs 42\month) and a month's free trial as reported by Indiantelevision earlier, Amazon...

iWorld Video On Demand
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Amazon seals Rajini film deal; dares Netflix, hikes sellers' commissions

MUMBAI: Amazon India has signed a content agreement with the Tamil Nadu-based V Creations. The alliance has been negotiated at a time when Amazon is all set to launch Prime Video India, competing with Netflix streaming and Star India’s Hotstar. Amazon is bringing the cheapest VOD subscription...

iWorld Video On Demand
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Originals are a big play for us, says Viacom 18's Gaurav Gandhi

If you look at Gaurav Gandhi’s CV, you will see that this NMIMS graduate began as a strategic business media executive with the Sam Balsara-promoted Madison Communications way back in 1998. He then took the plunge into television, joining Turner as a researcher and planner, and then, Star India. He...

iWorld Over The Top Services
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JIB’s NHK World TV launches on Tata Sky in India

MUMBAI: 24 hour English language news and entertainment channel NHK World TV from Japan International broadcasting has inked a deal to offer its channel on Tata Sky in India. Launched on May 6, the channel has so far seen four million Tata Sky subscribers watching it.

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