OTT

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Limelight content delivery to simplify MultiTV's ad insertion

MUMBAI: Limelight Networks, a leader in digital content delivery, has announced that MultiTV is using Limelight’s Orchestrate Platform to bring high-quality online video to more than 40 million viewers across India.

iWorld Video On Demand
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Is VoD biz making money or it's still investing?

MUMBAI: Beyond the hype, what are the ground realities of earning revenue? Or, is it still all about investing in content and infrastructure? When’s the likely inflection point when businesses could start to look at break-even? Trying to answer these questions at the CASBAA OTT Summit 2017 were...

iWorld Video On Demand
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Hotstar plans to enter other markets

MUMBAI: Much is in store for Over-the-top (OTT) content aggregator platform Hotstar. A game-changer in the industry which managed to generate 175 million downloads in two years now plans to expand to other parts of the globe.

iWorld Over The Top Services
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CASBAA India OTT Forum: Asian players in search of a winning formula

MUMBAI: Catering to regional choices, reasonable pricing coupled with fabulous viewing experience, good user interface (UI) and worthwhile user engagement through membership and social media connect seemed to the gist of "the Asian experience" conversation CASBAA chief executive Christopher...

iWorld Over The Top Services
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Tug of war between AVoD & SVoD, who will win?

MUMBAI: Content is the king and distribution is the queen. The year 2016 saw this phrase being used several times by the Over-the-top (OTT) players. But, does the struggle end there? Not really. While content remains to be crucial, changing consumption patterns is inevitable. Having the right...

iWorld Over The Top Services

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