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Indian TV ad spend to grow @ 14%: PwC

MUMBAI: Television advertising in India is expected to grow by 14 per cent by 2007, while over the next one year the increase is likely to be over 12 per cent. The scope for growth is there as at present India spends less than 0.5 per cent of its GDP on advertising. The television software sector...

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Pakistan Government should lift ban on Indian TV: I&B minister at BES Expo inaugural

NEW DELHI: India's information and broadcasting minister Ravi Shankar Prasad today hinted to the Pakistani government that it should lift the ban on Indian TV channels and help in the free flow of information. This act would further the confidence building process between the two countries.

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Indian TV show on Aids wins Unicef award

Haath Se Haath Milaa, a TV show produced by BBC World Service Trust, Delhi, in partnership with Prasar Bharati and NACO (National Aids Control Organisation), has won the Commonwealth Broadcasting Association (CBA)/Unicef Award for Outstanding Local Children's Broadcasting, recently.

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"Indians laugh at institutions, or at stereotypes. A comedy writer should tap into that feature": Vijay Krishna Acharya

Vijay Krishna Acharya, aka Victor, is a scriptwriter with a vision. "My aim, while writing comedy, is to strike a balance between serious and comic elements without sounding preachy," he says. Seems like this English Literature graduate from Kanpur has actually put to use all the 'techniques of...

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"Our systems are extremely sensitive to changes in the environment" : L V Krishnan TAM India CEO

"Measuring the pulse of Indian TV audiences" - one sees these words almost everywhere in the Mumbai headquarters of TAM India. With services in more than 20 countries spanning Asia, Europe and Americas, TAM has come a long way in India (since its inception in 1998) to be regarded not only as the...

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