Mumbai, June 7, 2013: Havas Media India took home 2 wins at the DMA ECHO Awards India 2013, the gala evening of the two day conclave by the Direct Marketing Association of India (DMAi) at Leela Kempinski, Mumbai, 4-5 June 2013.

Parle?s, Hide & Seek Caff? Mocha, ?Like a Coffee with your Morning Paper?? campaign in the Media-Print category won a Bronze for the innovation of making the audience wake up to a newspaper with the strong whiff of coffee inducing the awareness of the Caff? Mocha cookie.

Quikr.com was awarded the special DMAi 2013 Synergy Award in the Media-Integrated category for ?Buy, sell anything Quikrrr...?. Here the missed call facility was the hero of the communication across media platforms reaching high affinity engagement touchpoints of Movies, Sports, Music and News broadbasing the online audience.

"We are delighted with the awards. It comes at a good time in tandem with the new business wins. We look forward to an eventful year ahead", said Anita Nayyar, CEO, Havas Media Group, India and South Asia.

"The campaigns resulted in meaningful connections with the brands target audience at a personal level to achieve their goal of mass awareness and impact. In keeping with our Meaningful Brands framework we impart holistic solutions to brand marketing", added Mohit Joshi, Managing Director, Havas Media India.

The DMA ECHO Awards India are instituted by the Direct Marketing Association of India in alliance with the DMA International ECHO Awards that honors the creative par excellence in marketing and advertising campaigns that have raised the bar of originality, response strategy, interactivity and marketing impact. In their second year, they recognize marketing excellence & celebration of result oriented marketing campaigns in India.