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Royal Challenge releases #PlayBold Anthem amidst cricket fervor

MUMBAI: Today’s young Indian is about stepping out of their comfort zone and making bold moves. Royal Challenge Sports Drink is all set to fuel this unwavering aspiration by giving it a single sound through an anthem that inspires the nation to #PlayBold.

MAM Media and Advertising Ad Campaigns
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Exciting weekend of sporting activity on Star Sports

MUMBAI: Star Sports Pro Kabaddi Season 3 is going to conclude this Saturday with the grand finale slated to happen in Delhi while the Asia Cup will see the Men in Blue battle it out with Bangladesh in their backyard for Asian supremacy in cricket this Sunday on the Star Sports Network. Viewers will...

Television TV Channels Sports
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Red Chillies taps into young audience for ‘Dilwale’ via Hotstar tie-up

MUMBAI: Red Chillies Entertainment’s Shah Rukh Khan - Kajol starrer Dilwale in association with Rohit Shetty Productions has drawn up a comprehensive plan to reach young digital audiences by inking a strategic marketing alliance with Star India’s over the top (OTT) platform Hotstar.

iWorld Over The Top Services
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Neo Sports' Mautik Tolia opens up on the Impact of DAS

DAS (digital addressable system) is here to stay. Despite the shortcomings, the hiccups in the implementation of the first two phases, the government has announced that it will not extend the deadlines of December 31, 2015 for phase III areas and December 31, 2016 for phase IV, when the entire...

Cable TV DAS
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Star India snaps up broadcast rights to Sachin-Warne's Cricket All-Stars

MUMBAI: Star India has snapped up the broadcast rights of the much awaited venture of Sachin Tendulkar and Shane Warne namely The Cricket All-Stars T20 tournament, featuring cricket legends from across the globe.   Confirming the development to Indiantelevision.com a source close to the development...

Television TV Channels Sports

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