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Britannia enters chocolate segment

Beginning the new year on a sweet note, Britannia Industries has forayed into the chocolate segment under the Pure Magic brand.

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Britannia NutriChoice promotes healthy food choices

MUMBAI: Health is tough and requires a lot of sacrifice. This is the perception that deters most people from adopting a healthier lifestyle. In its new TVC campaign, Britannia NutriChoice Digestive puts forth a refreshing new point of view that when you start on your health journey, while the...

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Bourbon celebrates friendship in new TV commercial

MUMBAI: Britannia has launched a new campaign for one of its oldest and most loved brands, Bourbon. With an aim to refresh the brand, Britannia Bourbon?s latest campaign celebrates the true spirit of life-long best friends.

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Britannia seeks to bring Smile to 'Indian Guard of Honour'

MUMBAI: It?s World Smile Day on 6 October and Britannia?s flagship brand, Good Day, is celebrating the day with a new, heart- warming and soulful digital film.

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Deepika & grandma enjoy Britannia Wonderfulls' crunchy texture and taste

MUMBAI: Britannia is looking at delighting cookie lovers with the launch of its all new Britannia Good Day Wonderfulls, an extension to the Good Day family and is currently available across all major cities in India. The TVC campaign supporting the launch is based on the theme: ?Cookies so...

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