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Two Zeel channels top Hindi GECs in across genres list

Two Zee Entertainment Enterprises Ltd (Zeel) channels were ranked second and third in Broadcast Audience Research Council’s (BARC) weekly list of top 10 channels across genres in week 25 of 2018 (Saturday, 16 June 2018 to Friday, 22 June 2018, week under review).

Television TV Channels Viewership
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Are celebs killing their brand by endorsing too many products?

MUMBAI: How often do we come across an ad that features a Bollywood celebrity? Maybe, a lot, and it is mostly driven by people’s affinity for seeing their favourite celebrity on television, outside of movies.

MAM Marketing MAM
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Aamir Khan becomes Vivo Pakistan's official brand ambassador

MUMBAI: Chinese handset manufacturer Vivo Mobiles recently ended its contract with Bollywoood actor Ranveer Singh and appointed Aamir Khan as its new India brand ambassador.  Interestingly Khan has also been named as Vivo Pakistan’s brand ambassador, becoming the company’s first to hold the title...

MAM Marketing Brands
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Vivo launches V9 with Aamir Khan

MUMBAI: Handset maker Vivo, has launched Vivo V9, its first flagship smartphone in India with the brand’s new India ambassador Aamir Khan. The phone is designed for the millennials who seek the best smartphone experience.

MAM Marketing Brands
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Zee Studios International's Secret Superstar hits it big in Taiwan

Zee Studios International has collected $700,681 from its release of Aamir Khan-starrer Secret Superstar in Taiwan, making the movie the widest Bollywood film in the country. The film, which also features Zaira Wasim, lit up the box office in India. The distribution company began the next phase of...

Movies Hindi

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