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Tata & China Telecom ink video network deal to tap $2.6 bn market

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NEW DELHI: Catering to a market opportunity of $2.57 billion, Tata Communications and China Telecom Global have teamed up to launch a new video network partnership to enable and manage media content for customers in China and globally.

This partnership leverages China Telecom Global’s regional expertise and leadership and Tata Communications’ Global Video Network to ensure a compelling service offering to their customers.

The partnership, which began with the successful delivery of the 2015 World Figure Skating Championship from Shanghai to Japan, enables China Telecom Global to leverage the global reach, quality and reliability of Tata Communications’ Global Video Network to offer unparalleled reach for all their live sporting events in China.

China Telecom Global vice president, product development Pengcheng Fan said, “Mobile video consumption is growing at an exponential rate with a robust growth trajectory expected in the next five years. Through our new video network partnership, China Telecom Global can provide seamless connectivity for our media and entertainment customers across China. The partnership is defined by connectivity to key global destinations, premium quality and industry leading SLAs. We are excited about this partnership as it helps to further differentiate our service offerings in the market.”

Reports state that mobile video will generate more than 69 per cent of mobile data traffic by 2019. To ensure that its customers have leading edge technology, Tata Communications recently launched the new Media Ecosystem, which combines traditional video contribution services with IP-based connectivity. The ecosystem enables seamless management of content as a cloud-based managed service and supports global media distribution requirements, OTT and mobility applications. This platform provides customers with flexibility and intelligence, allowing customers to experiment with new formats and to launch new services and channels at the touch of a button.

Tata Communications vice president and general manager, global media &entertainment servicesBrian Morris added, “Tata Communications is dedicated to offering its media customers access to key media hotspots for the distribution of premium broadcast quality content across the globe. This partnership with China Telecom Global is a natural step in that direction and marks the expansion of Tata Communications’ Global Video Network reach into China. We are excited to leverage China Telecom Global’s video network in China and to offer our customers access to this key region, connecting broadcasters, media and entertainment providers, news bureaus and service providers across the globe.”

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