NEW DELHI: Time Warner Cable Business Class (TWCBC), a provider of communication services for enterprises, is to offer its free Wi-Fi hotspot solution to their business internet customers across all TWCBC markets.
This solution will enable businesses to offer their customers Wi-Fi access on any Wi-Fi enabled device including smart phones, tablets and laptops, said TWCBC in a statement.
According to a TWCBC commissioned survey in May, 80 per cent believe their customers expect free Wi-Fi and also rank it as a top way to attract new customers, but 43 per cent of businesses offer it.
The Wi-Fi access point comes with its own internet connection to ensure security to the business’s private internet traffic — with no interference from their public Wi-Fi internet traffic.
Enterprise users will benefit as the solution provides a self-service management portal. The business owner can configure the service to require a password for free access or set daily time allotments for free access, ranging from 15-60 minutes. Owners can add their business name, logo and marketing message to the Wi-Fi welcome webpage.
TWCBC provides signage and marketing materials to the business to promote Wi-Fi availability on-site, also helping attract more customers.