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Will mobile devices/alternate screens takeover television?

In an age where the usage of connected devices is booming, it is a huge benefit for consumers to be able to watch content on alternate screens, alongside the conventional way, increasing the amount of overall content consumption in the Nation.

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MPA forecasts Asia Pacific online video opportunity at US$35 billion by 2021

MUMBAI: According to a report by Media Partners Asia (MPA), Asia Pacific online video revenue is expected to reach US$35 billion by 2021, an average annual growth of 22 per cent from US$13 billion in 2016. China will remain the largest market, accounting for 76 per cent of Asia Pacific online...

Television TV Channels News Broadcasting
India's sports sponsorship grew to Rs 51,854 million in 2015; PayTM, Hero, CEAT and MRF emerge as big spenders

MUMBAI: For those you are into sports, be it for the love of the game or love of the business that revolves around it, the welcome news is that  India has set itself to become a sporting nation that thrives not only on cricket but number of other sports as well. India with a thriving culture...

MAM Marketing MAM
World's largest readership survey gets underway, first result early next year

New Delhi, 23 March: The world’s largest continuous survey of media usage, product consumption and ownership – the Indian Readership Survey (IRS) 2016 – has commenced and the first report will be out in January next year. The Readership Studies Council of India (RSCI) which was formed jointly by...

DataWind Receives award for "Tablet Brand with Maximum Consumer Pull" at Teleanalysis Device World 2016"

New Delhi, 20 March: The Indian DataWind Inc.:has been recognized for the Tablet Brand with Maximum Consumer Pull. The award was presented to DataWind during the Tele Analysis Device World 2016, Confluence of Indian Device Ecosystem, in New Delhi. The dignitaries present at the Device World 2016...

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