• BBC World News brings Spirit of Golf Tournament 2010 to Bangalore

    Submitted by ITV Production on Mar 25

    MUMBAI: BBC World News, the BBC‘s international 24-hour news and information channel, is set to host the fifth year of Spirit of Golf tournament on 27 March at the Eagleton ?The Golf Resort, Bangalore.

    BBC World News is hosting the event in association with the Ministry of Tourism, India, which has been associated with the tournament since its inception. Participants including corporate leaders and senior officials will compete for prizes as well as the privilege of winning Spirit of Golf 2010. There will also be a Golf Clinic to initiate beginners to the basics of golfing.

    Jonathan Howlett, Senior VP, Global Advertising Sales, BBC Worldwide, says, ?I am really looking forward to Spirit of Golf 2010, being hosted for the first time in Bangalore. It?s equally great to be continuing our long standing association with the Ministry of Tourism. The tournament provides an opportunity for industry leaders to come together and interact in that special way that a game of golf provides.?

    Kirloskar Brothers Ltd., Oberoi Hotels & Resorts, Thistle, Gouman, HP, M3M, Microsoft are sponsors for the tournament. The event will be managed by Tiger Sports Management.
     

  • Riteish Deshmukh & Jacqueline Fernandes speak the ?venus language? with RJ Rohit exclusively on Radio City 91.1FM

    Submitted by ITV Production on Mar 24

    MUMBAI: Fun and entertainment got a new dimension when Mumbaicha mulga, Riteish Deshmukh and Sri Lankan beauty, Jacqueline Fernanades, visited the studios of Radio City 91.1FM, India?s Leading Radio Network, to talk exclusively about their much awaited release ?Jane Kaha Se Aayee Hain?. Both the stars had a great time interacting with the witty, RJ Rohit in Radio City?s de stressing evening drive time show, Joyride from 5 to 7 p.m.

    RJ Rohit, in his signature style of humour, managed to get a lot out of the two stars on how great they felt working together in ?Jane Kaha Se Aayee Hain? post ?Aladdin?. Jacqueline Fernandes plays the role of an alien in the movie and she enjoyed showcasing her strengths in real life lifting Riteish Deshmukh in the Radio City studios.

    Riteish and Jacqueline had a fabulous time conversing with RJ Rohit in Venus language which is a robotic language used in the movie. Also, during the course of their conversation with RJ Rohit they came up with the interesting idea of relating Bollywood stars to the planets in the solar system. Katrina Kaif was termed as ?chand ka ek tukda?, Amitabh Bachan was compared to the ?sun? as he?s the source of light to the Bollywood industry, Salman khan was compared to ?jupiter? as that?s the biggest planet in the industry, when he stands up people around him are not visible.

    All in all, a day full of fun and frolic at Radio City studios with Riteish and Jacqueline.

    A sustained focus on understanding listeners and leveraging the synergies of music expertise and innovative programming, allows Radio City to deliver a unique listening experience and be an integral part of the lives of listeners. Aggressively looking at spreading the Radio City experience to new markets across the country, Radio City 91.1FM is committed to growing the market and creating superlative content for discerning audiences.

  • The music of ?Kites? takes flight on Radio Mirchi!

    Submitted by ITV Production on Mar 24

    MUMBAI: As the sun rose on Wednesday morning, Mumbai?s No. 1 Radio station, Radio Mirchi premiered the music of ?Kites? with Hrithik and Rajesh Roshan on the breakfast show with RJ Jeeturaaj. The Mirchi studio wore a completely different look for the special occasion. The entire studio was decked with colourful kites of various sizes, each with a message for the country?s hottest star.

    Hrithik made the morning special for thousands of Mumbaikars, when he greeted them with a special hello and interacted with them on air. Duggu, as he is fondly called, revealed how he reminded Chacha Rajesh of a beautiful tune he had composed which finally is part of Kites now. ?When chacha sang ?Zindagi do pal ki?, Anurag, dad and me just fell in love with the song, it was so apt for the situation, we just had to have it? said Hrithik. ?Zindagi do pal ki?, is one of Hrithik?s favourite numbers from the film.

    Kites, produced by Rakesh Roshan and directed by Anurag Basu, is one of the most awaited films of the year with its heady mix of romance, passion and adventure. The music composed by veteran Rajesh Roshan aptly captures the mood of the film, thus poised to be another gem from the music director.

    Kites also stars International star Barbara Mori and Kanagana Ranaut in lead roles.

    To catch the beautiful ?Zindagi do pal ki? and other songs from the film ?Kites?, tune into Radio Mirchi 98.3 FM!

  • ?What's On India? embarks on aggressive outreach; appoints Hanmer MS&L as Digital and PR Partner

    Submitted by ITV Production on Mar 23

    MUMBAI: ?What‘s On India?, India‘s premier TV Guidance & Electronic Program Guide (EPG) Company today announced the appointment of Hanmer MS&L as its partner for Public Relations as well as for Digital Communication. Launched as a full-fledged TV channel late last year, What?s On India is committed to guiding Indian TV viewers in their personalized search for television content.

    As part of the agreement, Hanmer MS&L will offer strategic consultation to enhance and build awareness of the concept of television viewing guidance and take brand What?s On India across the country. The direction would be to get viewers used to this popular concept and help them make the right choices while watching TV especially during unplanned viewing sessions.

    Commenting on the appointment, Mr. Atul Phadnis, Founder and CEO, What‘s On India said, ?The WHAT?S ON INDIA channel is rapidly making its way to millions of TV screens across the country. While we have launched the channel in major markets through some of the largest operators, our goal is to continue to increase the channel?s coverage as well as educate consumers on the TV Guidance model. Hanmer MS&L have the ideas, experience and reach that we require and we are confident that their strategic use of digital media and effective communication will help us achieve our goals.?

    Confirming the development, Mr. Jaideep Shergill, COO, Hanmer MS&L India. said, ?What?s On India is an idea whose time has come and we are thrilled to be part of it. Television viewing guidance is very popular in the west and with the growing number of channels in India, this idea comes as an effective and timely solution. What?s On India is not a conventional channel. Being the ?first and only? in India, this is a fantastic opportunity for us to strengthen the brand across the country.?

    The What‘s On India channel is India?s first TV Guidance channel that helps viewers in their viewing choices. Research has shown that 70 percent of all TV sessions in India are ?unplanned? meaning viewers have switched on their TV sets without knowing what to watch. The What?s On India channel recommends, highlights, showcases and informs viewers of the best shows on TV across various interest areas.

  • Aamir Khan meets winners of 3 Idiots Mobile Contest

    Submitted by ITV Production on Mar 23

    MUMBAI: Aamir Khan had a fun time with the winners of 3 Idiots Mobile Contest at the screening of his movie at Fun Cinemas, Andheri on 18th March 2010. Jump Games had held a contest around the 3Idiots mobile content across operators. 12 winners from across the country were present in Mumbai for a screening of the film and a meet & greet with Aamir as part of the gratification.

    In the game, all the characters of the film come alive in a set of 3 mini games - Love Phool, Rancho Run and C.I.T. (Complete Idiot‘s Test) which featured a good mix of Arcade, Racing and Quiz based genres. In addition to the game, users could also download non - gaming content like All Izz Well ringtones in 11 regional languages, behind the scene videos, animations and wallpapers.

    Just after the screening of the movie, Aamir Khan, spent quality time with the contest winners from across the country. He spent close to one and a half hour talking, discussing and answering questions put forth by his fans. Topics varied from his role in 3Idiots, real life association with Rancho‘s life, his career moves and decisions, fitness tips, games related to movies being a huge hit with the audience etc. He also solved the Rubik‘s cube in front of the audience in slightly over a minute which was commendable.

    The winners were extremely excited and happy to have spent so much time with their favorite actor. One of the contest winner‘s Mr. Raghuvendra Pratap Singh from Varanasi exclaimed, "I have been a fan of Aamir Khan for long. The 3 Idiots Mobile Contest developed by Jump Games gave me the opportunity to meet him in person. I am very happy and glad that I participated in the contest."

    On this occasion Salil Bhargava, CEO of Jump Games, commented, "We at Jump Games are proud to be associated with one of the most successful Bollywood films of all time. The 3 Idiots mobile contest has been a phenomenal success and gave us an opportunity to reach out to the widest possible audience across India and for users to be up-close and personal with a star like Aamir Khan"
     

  • Kochi's Arshad Muhammed wins Aviva Young Scholar Nat Geo Junior Hunt

    Submitted by ITV Production on Mar 22

    MUMBAI: The hunt for India?s best young brain came to an end as 13 year old Arshad Muhammed from Kochi was announced the ?Aviva Young Scholar Nat Geo Junior?.

    In its third edition, National Geographic Channel?s nationwide school engagement programme, Aviva Young Scholar Nat Geo Junior Hunt saw over 4,00,000 children participating from over 400 schools across 14 cities in India.

    As part of the gratification, the winner will host the Nat Geo Junior shows on the channel for three-months this year. The winner along with the other three national finalists and twenty city level finalists has also been awarded scholarship for higher studies by Aviva.

    Aviva Young Scholar Nat Geo Junior Hunt is NGC?s endeavour to extend its children?s block on-ground, to provide a platform for kids, where they get to showcase their talent through a fun-filled and learning experience.

    The broadcaster has tied up with British Council to design a module for grooming and selecting the finalists. All four finalists reached the finale after a host of rounds designed to assess their creativity, adaptability and abilities based on the multiple intelligence theory. These scientifically designed rounds included aptitude tests, games, puzzles, debates, thinking out of the box challenges; obstacle course and an outdoor adventure camp at Sithlakhet, Uttaranchal. All four finalists went through extensive grooming sessions with the British Council and the winner was selected by their experienced trainers.

    NGC senior VP content and communication Rajesh Sheshadri says, ?Through this innovative school engagement programme, our endeavour is to stimulate the intellect of our young, curious audiences to re-think and learn more about the world they live in, while enjoying the complete experience. We are extremely thankful to our partners Aviva India and the British Council for supporting the initiative?.

    Aviva Life Insurance India director ? marketing Vishal Gupta says, ?At Aviva, we have a special focus on children and we continuously work towards securing their future, whether through insurance products or opportunities to help them realize their true potential. We are pleased to have partnered with National Geographic Channel for the third edition of ?Aviva Young Scholar Nat Geo Junior Hunt? - a fantastic platform for young kids to showcase their talent and get an opportunity to win Aviva Scholarships. My heartiest congratulations to the winner and the other finalists, who I am sure, will motivate more kids from across the country to participate in the next season.?

    British Council director, Young Audiences and Future Leaders Programme / Customer Experience Mike Welch opined, ?We?re again delighted to be involved with this programme. It may sound like bit of a clich? but nonetheless it?s true when I say that we have been impressed by the calibre of people entering this competition. It bodes well for India, and indeed the global community, that there are so many bright and engaged youngsters out there displaying so much potential!?

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