Ratings are important but there is a lot more to media planning and buying than just GRPs (gross rating points) and C
Schooled in Bombay in Campion and Cathedral School. B.Sc. (Hons) in Biochem and Zoology from St.
Vikram joined the list of renegade engineers when he started with DCM as a Management Trainee in 198
TRAINING - Deutsche Welle T. V.
A post-graduate in Business Management from XLRI, Sankara Pillai started his career in Market Resear
It ended as it had begun. With a call to corporatise or perish. The film industry that is.
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