DTH

Tata Sky gets ID in its basic pack

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MUMBAI: Even though many niche channels fear that people don’t consume them as they don’t fall into the base pack offered by the platform operators, the newly-launched ID-Investigation Discovery from Discovery Network’s stable has now hopped onto the basic pack of direct to home (DTH) operator Tata Sky on channel number 135.

The channel was launched about three months ago and currently reaches about 30 million houses. ID is also available on Dish TV, Airtel Digital TV, Videocon d2h, Siti Cable, Hathway, Den Networks, GTPL, InDigital and Digi Cable.

The channel provides shows on crime and investigation that are dubbed in Hindi. Speaking on this development, Discovery Networks APAC EVP and GM South Asia and South East Asia Rahul Johri said, “ID has been recognised for its distinct appeal, refreshing programming and unique positioning. We are delighted to have Tata Sky as our distribution partner and its viewers can enjoy the best investigative programmes in Hindi in the comfort of their homes.”

Series that will air on ID include Disappeared, Who the (Bleep) Did I Marry?, I was Murdered, Evil,I, I Married a Mobster, Blood Relatives etc.

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