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Mumbai : Karisma Kapoor, the super mom & investor of Babyoye.com- the leading online portal for mother, babycare & kids products will now be seen in the latest TV campaign for Babyoye.com. The charismatic lady who is a responsible mother of two, will highlight the convenience of shopping online that new mothers can experience while taking care of their new born.
The TV Campaign kicked off on March 12th 2012. One can catch the latest TVC on channels like NDTV Good Times, Star World, Zee Caf?, Fox Traveller, CNNIBN, Times Now & NDTV 24X7. The campaign aims to capture the parent?s attention and help them make informed choices regarding baby & kids products. It will also be aired on channels like Pogo, Disney & Cartoon Network.
This is Babyoye.com?s first advertising campaign and it aspires to convey a series of messages to the new and young working mothers who are pressed for time. The portal stocks best quality baby & kids products. It?s a blessing in disguise as one can sit at home and spend time with the little tots while splurging online and shopping for their newborns.
Babyoye.com gives consumers more than 120 brands and over 30,000 products to choose from. With just a click of a button mothers can avail the best products for the apple of their eye.
Karisma Kapoor comments, ?I was thrilled to shoot for this campaign. As I personally indulge in shopping from Babyoye.co., I truly believe that Babyoye is a convenient platform for new mothers with hectic schedules as the portal provides hassle free shopping for the best baby & kids products. This is a one stop shop for all your baby care needs and you can shop while your baby is sleeping or while you are watching TV.?
Arunima Singhdeo, Director & Co- Founder adds, ?Karisma has the most endearing & warm personality which is captured in the TVC. Through this campaign we aim to appeal to a wider audience and with Karisma?s support the right message will be conveyed to young parents to make the right choice for their child, who always deserves the best.?
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