22 November 2005 Newsletter Subscription Email this Page Volume 14 - Issue No: 37



Media, Advertising & Marketing Watch




 

Zee Trendz looks for mininum one hour of local content daily
Zee Trendz set to unveil a slew of homegrown initiatives; will 've 1 hour of original local content daily from December.

Sahara One in outsource deal for kid's content
To strengthen its kid's band, Sahara One will source animation & live content from the Middle East-based Spacetoon Media.

ACV mulls digital cable launch in Q1 '06
Asianet Cable Vision's Scientific Atlanta set-top boxes to be priced at Rs 4,000; Kochi to be 1st city to offer digital cable.

Indiagames to bring 'Mona (Jassi) on Mobile'

Yahoo! India taps Sonya Banerjee as marktg head

Publicis Groupe to change name to Publicis eventive

Publicis is most creative global media firm: Gunn

Instream largest video ad inventory on the net

ABC, CBS, NBC's ad revenue down 21 % for Q3

Schwarzenegger, Chan team up for anti-piracy drive

Disney Channel & Microsoft unite for "Start your story" contest

Executive Dossier
'Digital compression has changed economics for channel distribution on a satellite'
Interview with Asiasat CEO Peter Jackson

Guest Speak
Branding Overboard
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (06/11/2005 to 12/11/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (06/11/2005 to 12/11/2005)
Star Plus
DD Sports
DD1
Star One
Sun TV
Gemini TV

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Today's Newsbreakers.......India
Integrated marketing tool from Lintas
Olympics body to seek more tax sops for cos promoting sports
`MyTVS' brand looks for sustained growth
Nick revamps programming strategy — Hopes to achieve concerted growth in the months to come
Mobile gaming gains steam — 4.5 lakh downloads are made every month
HLL banking on new tea variants
Source: The Hindu Business Line
   
India will be among top three in five years: Lowe chief
Market pie, services are Omnicom's focus in India
Source: Business Standard
   
Now ad world seeks Guru Greg's tips
This new product promotion helps many
Yahoo! India gets new marketing head
'Building Brand India a must to compete globally'
Source:Economic Times
 
Sexy hoardings are hazardous for male drivers' health!
Source:NewKerala.com
 
Danger! Saucy ads up ahead
Source:Telegraph
AdAsia 2005: Beyond the battle for the consumer’s mind
AdAsia 2005: How badly are the troubles of old media?
AdAsia 2005: The virtues of irreverence in advertising
AdAsia 2005: The disturbing power of word-of-mouth
AdAsia 2005: Managing sensitivities the creative way
Brand Curry bags the Indo Asian Fusegear business
Ex-Indian adman Joji Jacob shines at the Creative Circle Awards, 2005
MTV’s experimentation with soaps continues
Leo Burnett’s Jiten Bhagat joins Law and Kenneth as associate vice-president
Lintas IMAG launches IMAGine, a guide map for marketers
Source: Agency Faqs
 
Con man puts out ads to dupe victims
Source:Times of India
 
Agencies pitch for Reliance Polyesters
Source:DNA
   
Sponsor athletes, avail tax exemption: Suresh Kalmadi
Buyer-brand: what’s love got to do with it?
Source:Financial Express
International News
Matrix Online adds real-world advertising from Massive
Source:GamesIndustry.biz
   
Channel 4 censured for running too many adverts during 'Lost'
Source:Independent,
   
Bidding for CCTV Advertising Slots Closes at RMB
Source: China Knowledge Online
   
JetBlue to Name JWT, Mediacom
J&J Uses Time Warner Ideas
Reborn AT&T Prepares Push
WPP, Bolloré May Team in Aegis Bid
Ikea, Secret Weapon Part Ways
Source: Ad Week
   
Close-Up: Live Issue - Has M&S been saved by advertising?
Source:Brand Republic
   
Spending on advertising in Singapore surpasses S$2b in 2004
Source:Channel NewsAsia
   
Toyota Revs Up Motocross Sponsorships
Johnson & Johnson Launches Unique Image Campaign
Source:Brand Week
Web advertising up 34 percent
Source: Reuters
   
Key advertising players urged to design for Asian markets
Source:China Post
   
Former adversaries join in bid to acquire British ad firm
Source:IHT
   
WPP Courts Bollore, Frenchman Now Controls 12.7% Of World Media Market
Chrysler To Sponsor 'Person of the Year' Promos
Clear Channel Teams With Yahoo! For Digital Outdoor Media Network
Pizza Hut Makes 'Wishes' Come True, Other Product Placements
Source: Media Post
   
Clear Channel, Yahoo Partner for Mall Advertising
AtomShockwave Launches Game Ad Network
Source: MarketingVOX
   
Stefano Hatfield On Advertising
Source: Independent
   
Ogilvy Wins Ragu Advertising Account
Source:dBusinessNews.com

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