Zee Network appoints StarHub as ad sales agent

MUMBAI: As Hindi programming seems to be gaining momentum in Singapore, the Subhash Chandra-promoted Zee Network has appointed StarHub as its ad sales agent.

Zee had launched a dedicated beam for Singapore, last year to target Indian community in the South East Asian region.



Starting May, StarHub will co-ordinate all of Zee TV's local airtime sales and programme sponsorships.

Confirming the development, the Zee Telefilms spokesperson said "The objective is to make the media-buying process effortless and smoother for our advertisers by having a dedicated media representative like StarHub to handle the advertising sales of Zee TV in Singapore.".



The partnership between the two will also empower advertisers to tailor its advertising to reach the Singapore market segment effectively

The Zee TV feed is on the StarHub network that services cable homes in Singapore .



Zee TV is carried on StarHub Digital Cable Channel 90, and offers a variety of programmes that include primetime comedy and drama series, television movies, mini-series, theatrical films, children's programmes, and game shows.

StarHub's existing channels Sun TV, Star Plus and Sony Entertainment Television cater to the Indian community .

Latest Reads
SBI hands over media mandate to DDB Mudramax

Indian bank, State Bank of India (SBI), has appointed DDB Mudramax as its media agency for media duties.

MAM Marketing Brands
Paytm Mall targets $10 bn annualised gross sales by 2019

With the aim to garner a bigger slice of India’s growing online retail market, Paytm Mall, owned by Paytm e-commerce, has ramped-up its efforts to expand the business. 

MAM Marketing Brands
Yamaha's 'The Call of the Blue' is launched as the new exciting brand campaign

India Yamaha Motor Pvt. Ltd. developed its new brand campaign ‘The Call of the Blue’ in order to draw a parallel to its product planning, marketing and customer engagement strategies with the brand’s global image of ‘excitement, stylish and sporty’.

MAM Media and Advertising Ad Campaigns
Isuzu Motors signs Jonty Rhodes as Indian brand ambassador

Isuzu motors, Japanese car manufacturer, has signed on former South African cricketer Jonty Rhodes as the brand ambassador to promote the brand and its latest product V-Cross in India. The brand will complete six years on 21 August 2018 in the Indian market.

MAM Media and Advertising People
UCB's first social experiment in India #UNITEDBYHOPE

Reaffirming its commitment to challenge social norms and fearlessly address issues focused on secularism and non-discrimination, United Colors of Benetton marked India’s 72nd Independence Day with a digital film titled #UnitedByHope, celebrating India’s unity in its diversity.

MAM Marketing MAM bolsters senior management team to pursue expansion plan

To pursue its ambitious growth and expansion plans, recently strengthened its senior management team with experienced talent.

MAM Marketing MAM
The Advertising Club announces the Category Awards for Marquees 2018

The Advertising Club today announced the various sector and special category awards for Marquees 2018.

MAM Marketing MAM
White Rivers Media celebrates 6th anniversary

In India, one of the fastest growing independent agencies White Rivers Media has recently completed its six years in social media and digital marketing industry.  

MAM Marketing Brands
The Minimalist strengthens leadership team

The Minimalist, one of the fast-growing design and digital companies, has boosted it leadership team with the appointment of head of interaction design Rohan Saraf, lead, user interface Amit Rajapurka.

MAM Media and Advertising People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories