7 June 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 24

Media, Advertising & Marketing Watch




 

Raj TV makeover to woo global viewers
Channel's new look to project globally accepted appearance, intl expansion in the anvil; new shows being launched.

Group M's mOne launches mSearch
mOne caters to Internet, mobile & digital media space has added SEM to it's service bouquet by launching mSearch.

NRS 2005 findings to be released on 8 June
The National Readership Survey (NRS) 2005, the world's largest readership study covering 2,61,000 respondents has been completed and the findings of the same will be released on 8 June in Mumbai.

CBS, ABC, Fox gain; NBC loses in upfront ad sales

Madison PR wins Dale Carnegie Training account

Indiagames signs up Zaheer Khan

Reva to develop hydrogen fuel cell car

D’damas partners with IIFA Awards yet again

Nakshatra releases TVC with Aishwarya Rai

Comcast to highlight Tsunami campaign with Zee

America's wealthiest tunes to Bloomberg: Survey

Massive Incorporated taps Loria as EVP ad sales

Guest Speak
Age of Abundance
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (15 May 2005 to 21 May 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (15 May 2005 to 21 May 2005)
Star Plus
Sony Entertainment
Sun TV
Gemini TV

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Today's Newsbreakers.......India
5 in race for GM’s Rs 40 cr ad account
BoB sets aside Rs 100 cr for new logo, brand promotion
Source: Financial Express
 
   
Bank of Baroda opens 24-hour branch in Mumbai — Rahul Dravid appointed brand ambassador
`Flavourit' brand spices sales top Rs 10 lakh
Air Deccan launches Re 1 fare from today
BoB unveils new logo
Source: The Hindu Business Line
Starcom bags Sharekhan’s Rs 10 crore media duties
Ranjan Nautiyal, Gaurav Nautiyal join Euro RSCG's creative team
Source:Agency Faqs
 
   
Dravid signs multi-crore deal with Bank of Baroda
Source:CricketZone.Com
 
Raman Roy quits Wipro Spectramind
Adidas launches its first all-women store
Provogue plans to set up 40 studios
Source:Business Standard
International News
US online advertising up 26%
  Source:FinFacts Ireland,
   
Hewlett-Packard Taps Lyons as CMO
Online Casino Holds $30 Mil. Review
Culture Wars Call on Madison Avenue
Second Ex-Fleishman Exec Indicted
$50 Mil. Dyson Business Goes Into Play
  Source: Ad Week
   
TalkSport sign B&Q for summer sponsor deal
Glamour secures pan-European ad with Sony
Setanta picks Media Icon for sales role
Ingram Partnership wins Treasury Stakeholder brief
  Source:Media Week (UK)
   
Ad hoc: Fresh ideas to be used before the sell-by date
  Source:Telegraph.
   
MindShare counts on talented staff
  Source:The Star Online
NBC may cut upfront advertising rates
  Source:Reuters
   
Invertising: The Future of Advertising When Consumers Control the Media
HBO Seeks Online Males For 'Entourage'
DoubleClick Unveils Methodologies For Evaluating Online Ads' Reach
Radio Demand Stalls In April, Mirrors Slowdown In Ad Economy
Source:Media Post
   
Q1 Internet-Advertising Revenue Tops $2.8 billion
  Source: TechWeb
   
Havas Standoff Deepens Ahead of Meeting
Source:ABCNEWS.com
   
MTV Networks Executive Loria Named EVP of Ad Sales at Massive Video Game Network
  Source:Yahoo Biz
   
Adidas ad takes a different path — and it works
  Source:USA Today

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