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set2view:
who’s watching the 2nd TV home viewer?
TV Pulse 2005: Mediacom India’s award winning paper
at Emvies 2005 hypothesizes that TV Optimisation will be complete
once it incorporates the new and growing dimension of TV viewing
patterns – viewing on the 2nd television set.
Media, Advertising
& Marketing Watch
Ficci against sports law favouring DD
An apex chamber of commerce pleads against govt thrusting
sports b’cast law on content sharing with pubcaster.
Delhi
HC adjourns India rights case to 13 September
Star
in deal with Roshans to promote, telecast 'Krrish'
Exclusive Hrithik appearances, in-movie placement, global
sat distribn included in deal; acqsn cost pegged at Rs 70 mn.
Cinemax
in expansion mode; introduces Red Lounge
Mudra
bags Unitech Group creative duties
Apple
introduces iPod nano
Motorola
& Apple launch mobile phone with iTunes
Fashion
wear brand 'W' to unleash new ad campaign
MTV
names Anuj Poddar as director - strategy
Zee
Tele effects changes in top management
Zee
Sports gets TV, marekting rights for Indian soccer
Vijay
Amritraj's First Serve inks deal with USVO
Brooke
Bond launches Natural Wellbeing tea
Mediaedge:cia
names Cohen managing partner
BBC
awards creative duties to Vyas Giannetti, media A/C to MediaCom
Bates
Asia acquires Enterprise Nexus
Guest Speak
The
World's Largest Factory
NASEEM JAVED's Westside View
TV
Ratings
Top 10 Programmes (14/08/2005 to 20/08/2005)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top
100 Programmes (14/08/2005 to 20/08/2005)
Star
Plus
Star
One
Sun
TV
Sony
Entertainment
Gemini
TV
Star
Gold
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Source: www.indiantelevision.com
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The Ad Linx Reporter is an Indian Television
Dot Com publication.