17 November 2005 Newsletter Subscription Email this Page Volume 14 - Issue No: 34



Media, Advertising & Marketing Watch




 

Sony packs marketing punch behind 'Idol', three new shows
Sony puts marketing blitz around launch of Idol and three wrap around shows; looking at consolidating prime time slot.

Prasar Bharati: Govt mulls capital restructuring
Govt studies various options, including holding equity against asset that will facilitate a capital restructuring for pubcaster.

Mudra bags Godrej Shaving Cream & Snuggy biz
Godrej has realigned the creative duties of Godrej Shaving Cream and Godrej Snuggy to Mudra. The incumbent agency for Godrej Shaving Cream was Contract.

Popai India to host OMA awards in Mumbai in 2006

Nikon's campaign on CNN focusses on snapshots

Reliance DTH papers in order: I&B ministry

Seven Star Care TV on a revamp mode

John Travolta is king of the dance floor in BBC poll

Star threatens to black out Indian Cable Net

Ad Mad World
Killing me softly with your words...

Guest Speak
Winners, Losers of Corporate Image 2005
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (30/10/2005 to 05/11/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (30/10/2005 to 05/11/2005)
Star Plus
DD Sports
DD1
Star One
Sun TV
Gemini TV
Sony Entertainment
Zee TV

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Today's Newsbreakers.......India
Mudra bags Godrej account
Foreign news channels and facsimile newspapers — Downlinking norms to keep parity
Nestle's new media partner
Cricket alerts on BPL mobile
Source: The Hindu Business Line
   
Rs 125-cr battle hots up for brand Sachin
Govt on restructuring plans for Prasar Bharati
Source: Economic Times
 
Destination Singapore
I&B not averse to news on private FM radio
Source:Financial Express
   
News channels report poor showing
BPL Mobile launches live cricket update
Music World opens 10th outlet in Chennai
Source: Business Standard
   
Banner hailing CM lost in mega hoardings
Source:Webindia123,
   
Miller says TV ads halted after Budweiser complaint
Source:NewKerala.com
   
Caution against illegal hoardings
Source: The Hindu
Tanishq unfolds tales of traditions
Media companies try to board early on Indian Idol-2’s success
RK Swamy/BBDO gets eight golds and 12 silvers at Adex’05
IDG enters India with CIO; plans to relaunch PC World and Computer World
Godrej shaving cream and Godrej Snuggy moves from Contract to Mudra
J Mani joins Mudra as president for Anil Dhirubhai Ambani Enterprises business
Godrej shaving cream and Godrej Snuggy moves from Contract to Mudra
Law & Kenneth bags the creative duties for ITC’s Essenza Di Wills
Source: Agency Faqs
 
 
'India vital part of our jigsaw'
AAAI symposium
Source: Catalyst
   
Pvt ads may get a place on Metro
10 hot couples in cool ads
Source: Times of India
International News
Yahoo hits 5-yr high on advertising hopes
Tech companies try to tackle tracking, ad software
Source: Reuters
   
TV networks say digital recorders raise viewership
Source:Yahoo
   
Advertising blitz aims to ease the switch to digital TV
Source:Scotsman
   
IPA gives thumbs up to continued use of CRR
Carphone Warehouse lined up for Evans show sponsor deal
IPC creates luxury sales team
Source:Media Week (UK)
   
Free Google Web Analytics Service will Optimize Advertising Budgets
Source:www.bestsyndication.com
 
SABMiller attacks Anheuser-Busch in ad campaign
Source:Datamonitor
   
IPC SouthBank advertising creates luxury sales team
Source:Media Bulletin
TV ad revenue at Big Three drops
Source: MarketWatch
   
Ad Leaders Embrace One New Medium -- Online -- Fret About Others
Study Puts Hurricane Media Losses In The Billions
Source: Media Post
   
Massive upgrades in-game advertising tech
Source:GamesIndustry.biz
   
Euro RSCG Names Executive Director
SRI to Lead $80 Mil. Discover Review
DDB's Kaess Takes Medical Leave
Luxottica Media to Starcom
IBM Top Marketer Kohnstamm to Depart
Source: Ad Week
   
Nets Urge Advertisers to Embrace DVR
Source: Media Week (US)
   
7 arrested over illegally advertising 'anti-cancer' mushroom
Source:Japan Today

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