14 June 2005 Newsletter Subscription Email this Page Volume 13 - Issue No: 29

Mam Special Report




 

Media Direction - repackaging itself!
A detailed look at Media Direction post its relaunch last yr & its current standing in the media landscape.

Media, Advertising & Marketing Watch
Star acquires 2 telenovelas from RCTV

Star India acquires 'Runaway Love' & 'Blue An Angel' from Venezuelan media company RCTV International.

Promax&BDA India to be held on 11-12 July
The Promax&BDA India conference 2005 will be held at the JW Marriott Hotel in Mumbai on 11 - 12 July.

Mediaedge:cia merges 3 units to form MEC Intl

Nick US' campaign encourages kids to be active, healthy

JWT W'wide sets up key team for global accounts

UP's mango brand 'Nawab' launched in Bangalore

US Ad Council to prevent online teen sexploitation

Guest Speak
Do Not Enter -- It's XXX
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (22 May 2005 to 28 May 2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (22 May 2005 to 28 May 2005)
Star Plus
Sony Entertainment
Sun TV
Gemini TV

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Today's Newsbreakers.......India
Bombay Dyeing to shift focus to suitings — Plans a new mega campaign
Idea launches `Pay Easy' for post-paid segment
Source: The Hindu Business Line
   
 
Coke's new 'Coke Zero' faces tough going
Source:Webindia123
   
UB to kick off one-mn pound Kingfisher media campaign in UK
Source:Zee News
 
Nokia unveils 7 new models
Source: Financial Express
We can't do it at Cannes this time
rmg david sweeps India’s first Outdoor Advertising Awards
Vivek Oberoi plays 'bhai' to combat TB
Rediffusion finds expression in One. A Magazine
Battleground Mumbai: Dailies woo with more pages, new sections
Source:Agency Faqs
 
Born-again plywood
UB's Kingfisher to target UK's Indian restaurants
Source:Business Standard
 
Coca Cola losing brand value: Forbes
Source: The Hindu
International News
Oracle unveils TV ads for first time in a decade
  Source:Reuters
   
Samsung to launch new worldwide ad campaign
  Source: Strategiy
   
WPP Creates MEC Interaction for DM Media
  Source: DM News
   
China to ban uncensored health food ads
  Source: People's Daily Online
   
Havas CEO Defiant After Bollore Coup
Vanguard Invites 3 Shops to Pitch
Top Court Passes on Media Rules Review
  Source: Ad Week
   
USTA, Lexus Net Global Tennis Deal
  Source:Brand Week
   
Author Blames Google For Ad Censorship
  Source:WebProNews
P&G cuts back on US television adspend in upfront season
  Source: Brand Republic
   
Omnicom group pledges 'heavy focus' on China
Source: CHINAdaily
   
Italy 4 mths to April advertising spending 2.884 bln eur vs 2.808 bln
Source:Forbes
   
Huge Drayton takes charge of Advertising.com
  Source: Journalism.co.uk
   
Youth media protection watchdogs look into ring tone advertising
  Source:Heise Online
   
BARD Advertising Named Agency of Record for the Hope Chest for Breast Cancer Foundation
  Source:Yahoo News
   
Times Company Names 2 Advertising Executives
  Source:New York Times

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