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Noodles/pasta
advertising on TV grew 60% in H1 ’05
Growth of 60% in advertising in H1 '05 compared to H1 '04
2004. Observes de-growth of 25%.
Media, Advertising &
Marketing Watch
GM
looks to increase emotional quotient of Chevrolet through marketing
initiatives
Car and vehicle manufacturer General Motors (GM) India is
going all out to increase the aspirational awareness about its Chevrolet
brand of luxury cars.
OMS
bags Kisna diamond jewelry account
Optimum Media Solutions has pocketed the Rs 80 -100 million
Kisna diamond jewelry account.
Mattel
Toys joins Advent for scrabble championship
IOA
sees 300% increase in membership
TiVo
to support advertisers with new technology
Tata
Indicom & Thomson teams up for ent activities
Chandra
buys out Essel Propack co-promoter
Zee
Cinema weaves contest around Big B series
Executive
Dossier
'India
is a very competitive market'
Interview
with Zee Sports COO Gary Lovejoy
Guest Speak
Accidental
Brand Naming
NASEEM JAVED's Westside View
TV
Ratings
Top 10 Programmes (26/06/2005 to 02/07/2005)
Doordarshan's
Top 10
Top
10 In All TV Homes
Top
10 in Cable & Satellite Homes
Top
100 Programmes (26/06/2005 to 02/07/2005)
Star
Plus
Sun
TV
Sony
Entertainment
Star
One
Zee
Cinema
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Source: www.indiantelevision.com
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The Ad Linx Reporter is an Indian Television
Dot Com publication.