22 December 2005 Newsletter Subscription Email this Page Volume 14 - Issue No: 59




Indian Television 2005

Ad industry report '05: Up, Up & Away!
2005 has been a windfall for ad, marketing and television mavens - in fact the best in five years says Atul Phadnis.

Media, Advertising & Marketing Watch
HC refuses to grant interim relief to Ten Sports
Court admits channel's petition challenging govt's uplinking guidelines on cricket t'cast, but refuses to grand interim relief.

30% online users turn to cable TV websites for news
A study done by JupiterResearch revealed that while most online consumers still get their national and international news from television, 30 per cent of online consumers turn to cable TV news sites for their national and international news versus 29 per cent for print newspapers.

AOL, Google announce strategic alliance

Tribal DDB India launches two media tools

IAA Congress offers concession to Indian delegation

DirecTV, Twentieth Television expand ad sales deal

Adfactors PR launches in Singapore and Canada

US mktg firms Trailer Park, Creative Domain merge

Star's second bouquet channel off Indian Cable Net

Star World 'Desperate Housewives' finale on 23 Dec

Zee News launches a series 'Hila Ke Rakh Diya'

Guest Speak
From a Print-Society to a Cyber-Society
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (04/12/2005 to 10/12/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (04/12/2005 to 10/12/2005)
Star Plus
Star One
Sun TV
Sony Entertainment
DD1
Gemini TV

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Source: www.indiantelevision

Today's Newsbreakers.......India
Search engines selling ad space may be taxed
Source:Business Standard
   
Mudra's unit Tribal DDB launches media tools
`Brands need to be relevant and engaging'
Arrow aims to promote Sport brand with more standalone stores
Royal Classic plans IPO
Source: The Hindu Business Line
   
One more brand bites the dust
Sony's SAB-SET
  Source: Catalyst
 
Divya Gupta to join ADAE group as media advisor
Source:DNA
 
Auto cos rev up ad spends in Oct
Source: Economic Times
 
Mahindra to drive Legend into domestic market for image makeover
  Source:Indian Express
Contract wins luxury hotel, Accord Metropolitan, in Chennai
Indian ‘Maxim’ could be sexy, but not pornographic
Global ad veterans, media personalities unite at IAA World Congress
So many STARs on the Christmas tree
Discovery to uncover the cause behind the Asian tsunami
Concerned Communicator Award goes international
Source: Agency Faqs
 
 
Adfactors becomes first Indian PR firm to set up overseas subsidiary
  Source: domain-B
 
BCCI to outsource production, raise Rs 250-300 crore
MR: the forgotten cousin of A&M
Make the right choice
Home, but not alone
Source: Financial Express
International News
Aegis says failed takeovers have cost £1.6m
Source:Guardian
   
Midway 'Viral' Video Advertisement Pulled In UK
Source:Gamasutra
   
TBWA Wins $30 Mil. Adecco Business
McCann Adds Cheerios Overseas
Nielsen Launches DVR Ratings
Source: Ad Week
   
Mortal Kombat viral ad glorified violence, says ASA
Source:Out-Law.com
   
Denmark parliamentarians launch pro-Roj TV campaign
Source:NTV MSNBC
   
Sindhi press refuses to publish pro-KBD ads
Source:Daily Times (Pakistan)
   
Media and entertainment to fuel online advertising growth
Source:Strategiy
   
Burger King live cow ad avoids ban for poor taste
Source:Brand Republic
Advertising company refuses image of Arab clutching a grenade for billboard
Source: Cnews.Canoe
   
French advertising giant ecpects sales surge in China
Source: Xinhua
   
Google Begins Agency Outreach, Recruits Traditional Media Buyers
Skype, EMI Partner In Marketing Campaign Effort
SuperPages Baits Users To Write Reviews, Download Coupons
Source: Media Post
   
Advertising firm Maiden Group is for sale
Source: ABCmoney.co.uk
   
Global Online Advertising to Reach $65B by 2010
Source: Marketing Vox News
   
Pfizer Rolls Out New ‘Awareness’ Campaign
Source: Brand Week
   
Times-Dispatch Accepts Ad; Publisher Apologizes
Source: Style Weekly

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