14 December 2005 Newsletter Subscription Email this Page Volume 14 - Issue No: 53

Adex Analysis

Washing machine ad spends drop 73%
Washing Machine ad spends dips 73 per cent on TV in first three quarters of 2005 compared to that of 2004

Media, Advertising & Marketing Watch
DD bags Commonwealth Games rights
Indian pubcaster bags sat & terrestrial broadcast rights for Melbourne Games 2006, beating private sector competition.

SSC&B Lintas B'lore appoints Shridhar as head
SSC&B Lintas Bangalore has appointed G S Shridhar as creative director and branch head.

Promax/BDA forms council for networking ops

Interact Vision bags Khaitan home appliances a/c

R K Swamy instrumental in Indian Airlines makeover

Sony Computer acquires Guerrilla Games

Travel&Living initiates 'Theme Week' concept

'Desperate..' stars crowned entertainers of 2005

Guest Speak
From a Print-Society to a Cyber-Society
NASEEM JAVED's Westside View

TV Ratings
Top 10 Programmes (27/11/2005 to 03/12/2005)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (27/11/2005 to 03/12/2005)
Star Plus
DD Sports
DD1
Star One
Sun TV
Sony Entertainment
Gemini TV

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Today's Newsbreakers.......India
Euro RSCG plans design cell under agency brand Lemon
Tripathi is new CEO of Media Direction
New head at SSC&B Lintas Bangalore
Interact Vision bags Khaitan account
Rashid Mirza — A passion for hard work
CavinKare launches Tex toilet cleaner
BCCI floats tender for sponsorship
Source: The Hindu Business Line
   
Why talented pros leave desi ad world
Airtel to think fresh, deliver more
Source: Economic Times
   
Longer ads keeping the remote away
Source: Rediff
   
McLeod buys Doom Dooma for Rs 69 cr
Source:Financial Express
 
Google disrupts $100 bn classified advertisement industry
Source: DNA
Target FMCG: Euro South beefs up its creative team
Bachchan magic on Sahara One
GS Shridhar replaces Mahendra Bhagat at SSC&B Lintas
Its beaches, hotels and romance on Discovery Travel and Living
Source: Agency Faqs
   
Airtel ad turns porn parody!
Source: Hindustan Times
 
TV watch: South is very unlike the West
Film toys and more
No escaping these toons
The long and short of it
CavinKare enters home care segment
HC asks Balaji Infosys to not use Infosys trademark
M&B Footwear to market Provogue shoes
Source:Business Standard
International News
EU's proposed ad rules back product placement
Source:IHT
   
Weight Watchers hands food advertising to CHI
Source: Digital Bulletin
   
C-K, Popeyes Chicken Part Ways
Havas' Shares Take a Tumble
Burnett Appoints Creative Chief
DVR Buyers Shift and Zap
$2.4 Bil. Price Tag on Dunkin'
Source: Ad Week
   
Bollore pledges to boost Havas profitability
  Source:Reuters
   
Advertising Congress gets royal patronage
Source:AME Info
Adspend down in third quarter as press suffers severe decline
Shocking anti foie gras advertising campaign is banned
Source:Brand Republic
   
GSN Steps Up The Game, Taps Academia To Understand Interactive Ad Engagement
Ad Tracker To Measure Local Cable Sales, Excluding VOD
Google Turns To TV Ads
Growing Pains For Branded Entertainment Marketers, Agencies
Mercora Sells Keyword Ads On Net-Radio Network
Source: Media Post
   
Sirius Expands Partnership With NBA
Source:Brand Week
   
Johnston Press shares down as advertising sales decline
Source:Guardian

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